Dubai, United Arab Emirates: CARMA, the leading media intelligence service provider and SOCIALEYEZ, region’s leading digital engagement agency, announced that its Founder and Group CEO, Mazen Nahawi, has been presented with the Chairperson’s Lifetime Achievement Award from the Middle East PR Association.
This prestigious accolade is a result of his vast contribution to the development of data-driven PR and digital management – and was presented to him during a glittering ceremony at the 2022 MEPRA Awards on December 8, 2022.
The Middle East PR Association’s Lifetime Achievement Award is given to an exclusive and influential group of individuals who have contributed in a major way to the advancement of best practices within the PR and communications industry.
As a visionary in the field of media intelligence, Nahawi has helped shape the region’s PR and communications industry by providing ground-breaking media monitoring support and evaluation programmes for his clients at CARMA, which includes over 3,500 brands and organisations across the world.
Furthermore, Nahawi has led the digital sphere with his agency SOCIALEYEZ who look to empower organisations to build more meaningful relationships with their target audience. The multiple, award-winning agency has offices in four countries and represents 120 clients across both the private and public sector.
Mazen Nahawi, Global CEO of CARMA and SOCIALEYEZ, said: “For well over a decade, I have been on a mission to help our clients better measure PR and become more tech-enabled, data-driven and connected communicators. My family, my teams at CARMA and the SOCIALEYEZ and our clients inspire me every day to strengthen our position as the lead media intelligence and digital engagement provider. I am grateful to be a part of this industry and honoured by the Middle East PR Association’s prestigious recognition, which I am delighted to share with my teams.”
MEPRA Chair, Kate Middtun, who presented the award concluded: We are incredibly grateful for Mazen’s enduring commitment to purpose, continuity and integrity in our industry.”
For more information about CARMA, visit www.carma.com.
For more information about SOCIALEYEZ, visit www.socialeyez.com
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To schedule an interview with Mazen Nahawi, or for further information please contact Alexia Lawrence-Jones at Brazen MENA
About Mazen Nahawi
Mazen Nahawi is the Founder & CEO of CARMA, a global leader in comminications and media intelligence dedicated to strengthening clients’ communications across the digital and PR Industry.
In addition, Nahawi is the Founder & CEO of SOCIALEYEZ, the region’s largest independent social media marketing business in the Middle East and the Founder of Interactive Ltd., a software development company focused on eGovernment services.
Born and based in the UAE, Nahawi started his career in the media industry at the beginning of the internet revolution. Internet penetration at this time was below 50 per cent and after identifying a gap in the market, Nahawi shifted his focus from traditional communications towards digital, and PR media analytics. A pioneer in intelligence and analytics, Nahawi was the first individual to introduce a next generation portal to analyse and monitor all forms of media to enable stakeholders to make informative decisions which ultimately deliver on measurable and successful ROI.
Under his leadership, CARMA has grown exponentially over the years into an impressive and culturally diverse team of more than 500+ individuals with 19 offices across the globe including Dubai, London and Singapore. To date, CARMA has grown to work with over 3,500 brands and organisations worldwide including Aramco, Emirates, HSBC and Expo 2020.
A thought leader on a range of topics at the cross section of media, technology and communications, Nahawi has spoken at numerous industry leadership conferences including summits held by the Institute for Public Relations (IPR), the Public Relations Society of America (PRSA), the European Association of Communications Directors (EACD), AMEC and FIBEP.
Nahawi has also been a guest speaker at the US Central Command, the Office of the Director of National Intelligence (ODNI) and other governmental and private sector events across the world.
In the MENA region, he has spoken at numerous regional events held by trade bodies such as ICAEW and MEPRA and academic organizations such as Zayed University, Murdoch University and the American University of Sharjah.
With more than 25 years of startup, strategic and managerial experience, Nahawi is also a Member Board Of Trustees at GlobCom Project, President at News Group International and was awarded a lifetime fellowship by the International Association of Measurement & Evaluation Companies (AMEC) for contributions to the global media analysis and measurement industry.
Nahawi holds a bachelor’s in journalism from Northeastern University.
About CARMA
CARMA is the world’s most experienced media intelligence service provider. Established in 1984 and relaunched in 2016, the company has grown today to work with over 3,500 brands and organisations across the world.
CARMA helps its clients use media intelligence to navigate and understand the disrupted media landscape, operate strategically, and demonstrate success with industry-leading Media Monitoring and communications evaluation programs.
CARMA blends expert technologies, powering real-time data insights, with a global team of experienced PR measurement consultants.
Led by Co-Managing Partners – former FIBEP Chair Mazen Nahawi and former AMEC Chair Richard Bagnall – and with 500+ staff across five continents, CARMA’s unparalleled experience, expertise and client service makes it the first-choice media intelligence provider for any organisation looking to understand the media and refine and prove the value of their public relations.
About SOCIALEYEZ
SOCIALEYEZ is a digital engagement agency who’s core purpose is to empower organisations to build more meaningful relationships with their target audience. By combining an understanding of client objectives with an understanding of user behavior, SOCIALEYEZ implements digital engagement strategies that increase the level and quality of engagement.
