Majarra and Quora launch the first editorial partnership in MENA

Abu Dhabi: Majarra has launched the first of its kind editorial partnership with Quora, the global platform to ask questions and connect with people who contribute unique insights and quality answers. By virtue of the agreement, Majarra will publish selections of various topics from the Arabic Quora community on its websites.

The selected content from Quora will focus on different scientific concepts and explanations and how they relate to and affect different aspects of life, from experts and specialists offering knowledge and insights in multiple scientific fields.

Commenting on the agreement, Dia Haykal, Majarra’s Director of Brand and Partnerships, stated: “We are excited for this partnership with Quora, through which we reinforce our commitment to provide the best Arabic content for the Arab internet user. At Majarra, we seek to partner with leading companies and organizations that would help us reach unique content that brings in experiences, views, and answers that matter to our communities and give them insightful information to lead better and more prosperous lives.”

For his part, Mohamed Ellabban, Head of Arabic Community at Quora, expressed his enthusiasm to partner with Majarra: “We are truly excited about this partnership with Majarra, which is a leader in publishing Arabic content online, through our joint commitment to sharing knowledge. We look forward to enriching Majarra’s websites by offering knowledge sources to understand the world better, and bring the unique visions and high quality answers of Quora’s users to Arabic readers interested in different fields.”

Through this new editorial partnership, which is considered the first for Quora in the Arab region, Majarra adds another achievement to its track record of offering the best Arabic language content accessible through a single sign on.

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About Majarra

Majarra offers the best Arabic content on the internet, provided by a network of websites accessible through a single subscription, single sign-on. The network currently includes Harvard Business Review Arabia, MIT Technology Review Arabia, Stanford Social Innovations Review Arabia, Popular Science Arabia, and Nafseyati. Majarra also owns "Man Hom," the only Arabic service offering professional profiles and company data. By investing and working to bring about a step-change in the availability of quality Arabic content online, Majarra seeks to contribute to the region's economic and social growth and development, and Arab revival of Arab, from ocean to ocean.

In a joint announcement in March 2021, Majarra's executive chairman Abdulsalam Haykal and CEO Ammar Haykal laid out the "vision of a better, more useful, and more engaging Arabic web." "Majarra will become a catalyst to unlocking the Arabic web, ushering in a new dawn for an industry that is crucial to progress in our region." added the company leaders in their statement. "Business models that rely only on advertising revenue and audience size feed a spiral of lower-quality content. This is a massive lost opportunity for our societies." Majarra, they added, "is a commitment to what we can do together to change the state of Arabic content online, and to what we can be together as a result."

About Quora

Quora’s mission is to share and grow the world’s knowledge. Not all knowledge can be written down, but much of that which can be, still isn't. It remains in people’s heads or only accessible if you know the right people. We want to connect the people who have knowledge to the people who need it, to bring together people with different perspectives so they can understand each other better, and to empower everyone to share their knowledge for the benefit of the rest of the world.

© Press Release 2022