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In line with the vision of H.H Sheikh Mohammed Bin Rashid Al Maktoum, Vice President and Prime Minister of UAE and Ruler of Dubai, on making UAE the ‘Coolest Winter Destination’ & promoting local tourism, culture, entertainment, social, sports activities and creating new opportunities for small scale businesses across the region. As part of this vision, Dubai Outlet Mall has put together ‘Winter Carnival’ up to 31st January 2021.
This was implemented through a number of campaigns starting from Walk & Shop 2021, wherein shoppers use any health app on their smart devices and record a minimum of 2021 steps in the mall and win exclusive Gold’s Gym membership passes. To harness the ‘World’s Coolest Winter’, we have tied up with multiple hospitality & entertainment businesses across UAE to promote local tourism & entertainment through a Shop & Win promotion in the mall wherein shoppers spend a minimum AED 100 or more in Dubai Outlet Mall & gets a chance to enter to win exciting prizes.
Our partners for the Shop & Win promotion are Danat Al Ain Resort in Al Ain, Dusit Thani Hotel & Selfie Kingdom in Dubai, Escapology in Sharjah, DoubleTree by Hilton & Toroverde Adventure Park in Ras Al Khaimah and Dreamland Aqua Park in Umm Al Quwain.
In order to provide platform and opportunities for budding entrepreneurs, Dubai Outlet Mall will be organising ‘Winter Market’ from 28th – 30th Jan 2021 encouraging start-ups and SMEs to showcase their products & services in the mall. The event aims to motivate and empower start-ups in the region.
Dubai Outlet Mall continues to be the ultimate destination for Bargain & Value shopping for all shoppers all through the year. Shoppers can enjoy bargains up to 90% discount, many exciting offers such as Buy one get one and many more Value offers from their favourite and premium brands.
About Dubai Outlet Mall
Dubai Outlet Mall is the first ‘Value’ concept mall in the Middle East. Home to over 1200 of the world’s top premium and luxury labels in 240 stores, the mall is the ultimate value-shopping destination where you can snap up great bargains on the majority of products available, every single day. Dubai Outlet Mall also offers a comprehensive and delicious food and beverage selection in food court, standalone restaurants and cafes. The mall is also home to a huge family entertainment venue as well as a kid’s soft play area for youngsters. Shuttle bus services, the Outlet Plus Card with extra added value offers, multilingual Customer Service Assistants and interactive use of social network sites are only some of the tourist focused services offered by Dubai Outlet Mall. Dubai Outlet Mall is located at DUBAILAND ® on Dubai - Al Ain Road (Route 66), just 20 minutes from downtown Dubai. The mall is open Saturday- Wednesday 10am - 10pm and Thursday and Friday 10am - 12 Midnight
For more information please contact:
Meenu Singh
Head of Marketing
Dubai Outlet Mall
P (+971 4) 4234 666
E meenu@dubaioutletmall.com
© Press Release 2021
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