• APEX Flex on Demand allow UAE and Saudi businesses to acquire infrastructure and services on a pay-per-use model to meet their evolving business and technology needs
  • The introduction of APEX Flex on Demand demonstrates Dell Technologies’ continued focus on investing in organizations in the UAE and Saudi Arabia

Offering flexible payment options, organizations have greater access to technology across Dell Technologies’ infrastructure stack including compute, storage, networking, virtualization, and data protection.

Tailored to today’s fast-paced business environment, organizations can work with Dell Technologies to plan, deploy and manage their entire IT footprint and choose how they consume and pay for IT solutions. Customers can scale IT as needed to launch new applications, start new projects, and address the changing needs of their business. 

How does APEX Flex on Demand work?

Dell Technologies assists organisations to determine their hardware, software and services requirements to establish for today and plan for their future needs. From there, all technology is installed and made available to customers. Automated tools allow for a quick response to new service requests, workload fluctuations and changes driven by the business to improve IT flexibility. Customers can also customise configurations based on their workload and therefore avoid over-provisioning and control cost by paying for elastic resources only as they are consumed. Using the APEX Console, Flex on Demand customers can also view and monitor usage of consumed resources and view and approve invoices.

Martin Uchytil, Regional Sales Director - Dell Financing MERAT said: “Organizations across UAE and Saudi Arabia are fast-tracking technology implementation to drive long-term business success. But lack of budget and resources means they are looking for a more agile and simple way to continue their technology investments. With the introduction of APEX Flex on Demand, Dell Technologies is enabling customers to overcome these barriers to transform their IT. APEX Flex on Demand allows businesses to acquire infrastructure and services, paying only for what they use, with the ability to scale up and down, and enables them to start using technology more quickly to help achieve their business goals.”

With the introduction of APEX Flex on Demand, organizations in UAE and Saudi Arabia can now use a pay-per-use flexible consumption model for custom configurations, where elastic capacity is delivered and measured at the product level. For instance, customers can choose the term of the usage, the minimum commitment and cap costs.

APEX Flex on Demand is also available through channel partners in UAE and Saudi Arabia

As APEX Flex on Demand helps to accelerate our customers digital transformation journey, it also offers the Dell Technologies partner community in UAE and Saudi Arabia the ability to grow their opportunities and customer base. Solution providers can play a major role in assessing and supporting their customers by helping them optimize their costs, resources, and performance with a pay-per-use consumption model from Dell Technologies.

About Dell Technologies

Dell Technologies (NYSE:DELL) helps organisations and individuals build their digital future and transform how they work, live and play. The company provides customers with the industry’s broadest and most innovative technology and services portfolio for the data era.

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Copyright © 2021 Dell Inc. or its subsidiaries. All Rights Reserved. Dell Technologies, Dell, EMC and Dell EMC are trademarks of Dell Inc. or its subsidiaries. Other trademarks may be trademarks of their respective owners. 

CONTACT:
Dana El Halabi
Senior Associate, Weber Shandwick MENAT
DElHalabi@webershandwick.com 

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© Press Release 2021

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