PHOTO
- Innovation is at the core of all Zain’s efforts, seeking new business areas in line with its ‘4Sight’ strategy and becoming a full digital services provider
Manama, Bahrain: Zain Group, a leading mobile telecom innovator in seven markets across the Middle East and Africa, announces it has been presented with the Innovation Collaborations and Partnerships award for the launch of Zain Esports at the prestigious SAMENA Council endorsed MEA Business Magazine Technology Achievement Awards 2021
The awards presentation that took place during GITEX 2021 in Dubai by leading regional business publication MEA Business in coordination with SAMENA Council, were part of a multi-sector recognition awards program aimed at highlighting significant technology achievements in the ICT industry.
SAMENA Telecommunications Council is a tri-regional, non-profit telecommunications association that embodies a community of South Asian and MENA region telecoms operators, manufacturers, regulatory authorities, and academia. The Council is driven by telecoms issues that operators face, determined in providing its advocacy expertise to help aid the incubation of novel approaches and ideas that would provide better means for the expansion and utilization of telecommunications in the region.
Commenting on the award, Nawaf AlGharabally, Zain Group Chief Technology Officer said, “Innovation is at the core of all Zain’s efforts, seeking new business areas in line with its ‘4Sight’ strategy and becoming a full digital services provider. This prestigious award recognized our efforts in areas that are extremely important to our ongoing growth and success.”
AlGharabally continued, “We are strong proponents of the power of partnerships and collaboration, believing that working with like-minded organizations accelerates the achievement of our combined vision, and provides our customers with the best quality of service possible in a rapid time-frame. We shall endeavor to continue operating at the highest levels of efficiency, while delivering the best offerings and results to all our stakeholders.”
Zain Esports collaboration award
Zain was awarded the Innovative Collaborations and Partnerships prize for its Zain Esports collaboration with YaLLa Esports and other entities in the region’s ecosystem such as Playhera in KSA and AlHub in Kuwait. Zain eSports was launched in December 2020, marking the beginning of a year-long calendar of large and exciting regional online esports tournaments comprised of multiple flagship events as well as smaller, regular community tournaments with attractive cash and devices prize pools.
Zain Esports is inspired by the competitive spirit of the 18,000 professional and amateur gamers who have played in the various tournaments held so far and the enormous social media following that have been garnered, which exceeds 35 million views on Zain’s YouTube, Twitch and other social media channels.
Zain Esports’ presence as a gaming powerhouse engaging with the gamers and youth across the region, is creating an ecosystem that reduces reliance on traditional telco services and opens up growing opportunities for fast growing and lucrative digital services and online gaming.
Zain views the opportunities presented by the digital economy in the Middle East as brimming with potential, as digital capabilities offer greater levels of innovation and direct positive impact on economic and social development of the communities it faithfully serves.
-Ends-
© Press Release 2021
Disclaimer: The contents of this press release was provided from an external third party provider. This website is not responsible for, and does not control, such external content. This content is provided on an “as is” and “as available” basis and has not been edited in any way. Neither this website nor our affiliates guarantee the accuracy of or endorse the views or opinions expressed in this press release.
The press release is provided for informational purposes only. The content does not provide tax, legal or investment advice or opinion regarding the suitability, value or profitability of any particular security, portfolio or investment strategy. Neither this website nor our affiliates shall be liable for any errors or inaccuracies in the content, or for any actions taken by you in reliance thereon. You expressly agree that your use of the information within this article is at your sole risk.
To the fullest extent permitted by applicable law, this website, its parent company, its subsidiaries, its affiliates and the respective shareholders, directors, officers, employees, agents, advertisers, content providers and licensors will not be liable (jointly or severally) to you for any direct, indirect, consequential, special, incidental, punitive or exemplary damages, including without limitation, lost profits, lost savings and lost revenues, whether in negligence, tort, contract or any other theory of liability, even if the parties have been advised of the possibility or could have foreseen any such damages.
