Cairo: valU, Egypt’s leading Buy-Now Pay-Later (BNPL) fintech platform, and Club S, SODIC’s premiere sporting club, announced today the launch of a new partnership that will see valU offer convenient financing plans for potential Club S members at the SODIC East, SODIC West, and Allegria branches of the club. Through the partnership, Club S potential members will be able to pay for new memberships, renewals and facilities at the Club in installments over 6-60 months with no down payment.
Walid Hassouna the EFG Hermes Non-Bank Financial Institutions (NBFI) platform CEO, said: “We are very pleased to be partnering with SODIC’s Club S as we continue to expand the scope of our services and our partner network to make our clients’ desired lifestyles a reality through swift and reliable financing. We’ve worked hard to partner with key players in the industries we’ve entered — be that education, healthcare, or otherwise and our agreement with SODIC comes at a key juncture in the real estate industry where value-added services such as recreational and business amenities and activities are becoming vital to the community experience.”
Club S offers Egypt's widest range of sporting, wellness and leisure activities, becoming an integral part of the SODIC communities in which it serves. In 2019, the club had a soft opening of the upscale sports and leisure facility looking to meet the needs of over 24,000 residents of SODIC’s anchor projects. The club is outfitted with numerous services such as Egypt’s first functional fitness facility, multi-purpose gyms, sports training academies, dining, and today operates clubs in SODIC East, SODIC West, and Allegria.
Ibrahim Zaher, SODIC’s Hotels and Clubs CEO said: “With real estate developers looking to both diversify their revenue streams and enhance their service offerings, community, sports and social clubs have become an integral part of the proposition and living experience. Demand for financing these memberships is on the rise. Through this partnership with valU we bring an invaluable service to our members as we work to drive value for our customers. Club S offers a one-of-a-kind upscale club experience that aims to promote a healthy lifestyle for residents in all SODIC’s developments”
In 2021, valU made great strides to expand its offering, signing a number of key partnerships in numerous industries, including the American University in Cairo School of Business, Saudi German Hospital in Egypt, and AZADEA Group.
© Press Release 2021
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