SHARJAH - November 11, 2015 - Starwood Hotels & Resorts Worldwide, Inc. (NYSE: HOT) today announced the opening of the Sheraton Sharjah Beach Resort & Spa, marking its entry in the Emirate of Sharjah. The 349-room resort further expands the company's portfolio in the United Arab Emirates to 25 hotels across five of the country's seven Emirates.
"The entry of Sheraton in Sharjah marks a milestone for the company and also reinforces the Sheraton brand's goal to open 150 new hotels by 2020," said Guido de Wilde, Senior Vice President, Regional Director, Starwood Hotels & Resorts Middle East. "The opening of the hotel solidifies Starwood's position as the leading hospitality company in the UAE with 25 operating properties."
The Sheraton Sharjah Beach Resort & Spa features 349 spacious guest rooms and suites, and provides panoramic views of the Arabian Gulf and the city of Sharjah. All rooms are outfitted with the Sheraton brand's signature amenities and services, including its signature sleep experience. The hotel also includes an ultra-modern Sheraton Club lounge where Club level guests can enjoy complimentary breakfast and all-day refreshments.
Sheraton Sharjah Beach Resort & Spa features a carefully curated selection of restaurants that offer a range of dining experiences. The hotel opens with Al Qubtan, the beach side restaurant serving popular grilled classics, and the Link@Sheraton Café which offers the perfect venue for a social or business meet.
By the end of November, the hotel will open its all-day dining outlet Gusti, which transforms into a casual contemporary venue for lunch and serves the finest Italian cuisine for dinner; Marasea, a seafood market serving the freshest catches from the Gulf; and the Al Mahattah Lounge, an exclusive enclave offering the finest cigars in an elegant setting for drinks and quiet conversation. In December, the hotel will also introduce Arjwan, the first truly Emirati restaurant in the emirate with regional specialties in an indoor as well as al fresco setting.
Sheraton Sharjah Beach Resort & Spa will also offer the largest hotel conference facilities in the city with over 2,100 square meters of meeting and event space, including two large ballrooms and and nine meeting rooms, making it an ideal choice for celebrations and business functions. In addition, the hotel offers a dedicated Star Meeting concierge to ensure a personalized and memorable experience.
The hotel also features a range of leisure facilities such as the well-equipped Sheraton Fitness by Exos®program, outdoor swimming pools and a private beach. The Shine Spa for Sheraton™ will open in December with over 1,100 square meters of space spread over two floors, featuring 15 treatment rooms and its own Turkish Hamman.
Edwin Wijkhuijs, Complex General Manager in charge of the Sheraton Sharjah Beach Resort & Spa added, "Our aim is to redefine the guest experience in Sharjah and offer guests a level of service that is warm and efficient. We have put together an immensely efficient team of talent to deliver a world class experience, and we look forward to welcoming local residents and travellers to Sheraton Sharjah Beach Resort & Spa."
The resort is located on Sharjah's Corniche close to the border of the Emirate of Ajman and connects guests to the heart of main tourist attractions in both Emirates, while the city of Dubai is a mere 30-minute drive away.
Establishing Sheraton as a Global Leader in Travel
The Sheraton brand currently has many initiatives underway as part of Sheraton 2020, a comprehensive plan designed to solidify Sheraton as a leading global hotel brand of choice, everywhere. Several other recent announcements under the Sheraton 2020 plan include the launch of Sheraton Grand Hotels; the introduction of the new imaginative lobby menu Paired; the richest SPG promotion in the history of the brand, and the launch of the Sheraton brand's new visual identify and re-designed website, Sheraton.com. A nod to the plan's clear five year vision, Sheraton 2020 also includes a new $100 million Sheraton-focused marketing campaign; continuous innovation of the Sheraton guest experience; an unwavering commitment to service excellence; the implementation of revenue and profit-driving initiatives to benefit owners and developers; and a goal of opening more than 150 new Sheraton hotels worldwide by 2020.
Sheraton Sharjah Beach Resort & Spa Opening Offer
Book your seasonal getaway in advance at Sheraton Sharjah Beach Resort & Spa and benefit from:
10% off when you stay 3 nights
20% off when you stay 6 nights
30% off when you stay 9 nights
For more information, visit www.sheratonsharjah.com.
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About Sheraton Hotels & Resorts
About Sheraton Hotels & Resorts Sheraton Hotels & Resorts, the largest and most global brand of Starwood Hotels & Resorts Worldwide, Inc., makes it easy for guests to explore, relax and enjoy the possibilities of travel through smart solutions and effortless experiences at more than 440 hotels in more than 72countries around the world. The brand is currently in the midst of implementing Sheraton2020, a 10 point plan designed to make Sheraton the global hotel brand of choice, everywhere. Sheraton recently launched "Where Actions Speak Louder," a multi-channel, multi-million dollar advertising campaign that highlights the brand's ongoing enhancements to its guest experience, including new products and partnerships, and a renewed focus on service. With work well underway, the brand has already rolled out a variety of initiatives under Sheraton 2020,including Paired, a new imaginative lobby bar menu; the richest SPG promotion in the brand's history; and Sheraton Grand, a new premier tier that recognizes exceptional Sheraton hotels and resorts. To learn more, visit www.sheraton.com. Stay connected to Sheraton: @sheratonhotels on Twitter and Instagram and facebook.com/Sheraton.
© Press Release 2015