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Direct selling industry worldwide is worth $182.8 billion
Dubai, UAE - Prominent Asian direct selling company, QNET, is on an ambitious growth strategy for 2016 in the MENA region. The company is working with beauty and lifestyle product manufacturers in UAE, Egypt, Morocco and Tunisia to source and develop exclusive products from within the region that will support local small and medium enterprises.
Khaled Diab, Regional General Manager, QNET MENA, comments: "Our aim is to make our presence felt in the region by working closely with local businesses and taking their products international through our e-commerce platform. Our health and wellness products such as the LifeQode range are doing well and we have just recently introduced a new skincare range for men called DEFY."
"We are also actively educating the market about the direct selling model and how everyone from all walks of life can earn income legitimately as long as they are prepared to work hard and excel in becoming successful entrepreneurs," he continued.
In line with the global growth of direct selling worldwide, QNET is positive that the industry although still in its infancy stage in the region will gain traction in the years to come.
According to the World Federation of Direct Selling Associations (WFDSA), which has recently published its 2015 Annual Report, the industry has continued its steady growth curve in 2014, seeing unprecedented sales and engagement with 6.4% growth generating $182.8 billion.
Behind direct selling's positive growth trend are millions of entrepreneurs marketing an array of products and services. In 2014, their numbers swelled to 99.7 million. According to a recent report from Euromonitor International, in the UAE, direct selling experienced record current value growth of 17% in 2015 with sales reaching AED544 million. Nevertheless, direct selling accounted for a marginal share of overall retailing value sales.
QNET is at the forefront of advocating for legislation for the network marketing industry and initiating efforts to adapt to the unique needs of the region.
QNET has grown and flourished in many countries in Asia, Middle East and Africa since it was founded in 1998 thanks to a strong set of core values, one of which is integrity. QNET is now a prominent name in the Asian direct sales industry with approximately 5 million distributors, known as independent representatives (IRs), in more than 100 countries.
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About QNET:
As a prominent Asian direct selling company, QNET provides a wide range of life enhancing products that are offered through its proprietary e-commerce platform to customers and distributors in more than 100 countries. The company also has some 25 offices and agencies worldwide, and more than 50 stockists, apart from localized operations or franchisees in a number of countries. In UAE QNET operates from 3 locations, offices in Dubai and Abu Dhabi as well as a logistics hub in Mussafah.
Established in Hong Kong in 1998, QNET is a member of the Direct Selling Association of Malaysia, Singapore, the Philippines and Indonesia. QNET is also a part of the Hong Kong Health Food Association and the Health Supplements Industry Association of Singapore among others.
QNET is active in sports sponsorships around the world, including football, badminton and more, due to the company's strong belief that the drive, passion and teamwork of sports mirrors that of QNET. QNET recently signed a new and exciting partnership with Manchester City Football Club (MCFC), as its official direct selling partner for three years. For more information, please visit the QNET website at www.qnet.ae
PR contact:
Tina Flores, Majlis PR
tina@majlisdubai.com/ T. +971 4 428 1520
© Press Release 2016
