Doha: Qatar Foundation Research, Development and Innovation (QF RDI) has recently awarded its Innovation Coupon (IC) to a young and ambitious high school student and Qatari innovator, Haya Al Kubaisi, to help her develop a pioneering new product that aims to transform the lives of Alzheimer’s patients and their caregivers.

Memories Matter is a smart bracelet that makes daily tasks easier. Alzheimer’s disease causes the patient’s brain to slowly deteriorate, and so the bracelet sends them reminders to take their medication and complete daily activities. For caregivers, the device allows their patients to have more independence by providing live location tracking, sound and pictures reminders of their daily activities, emergency call button to an emergency call center and a video call functionality.

“Investing in entrepreneurs whose projects aim to benefit our community is a key priority for us and Memories Matter really embodies this mission. We are excited to see the product develop and to witness the positive impact it will have on the healthcare industry and to people’s lives in the near future, both in Qatar and beyond.” Dr. Azza Al Tawashi, Industry, Investment and Business Development Manager at QF RDI, said.

Innovation Coupon is aimed at individual Qatari entrepreneurs or Qatar-based early stage startups and small and medium-sized enterprises (SMEs) across all sectors and industries that are engaged in the development of new technology-based products and services. The fund is designed to fund individuals and startups, and provide them with the technical support needed to prototype their ideas and become market-ready, and since its launch in 2019 IC has benefited 24 projects.

The journey of Memories Matter began in February this year after Mohammad Zebian, Program Manager for Acceleration at Qatar Science & Technology Park (QSTP), part of QF RDI, met Haya at a scientific projects competition, recognized the potential, and connected her to Innovation Coupon. She then applied for the Innovation Coupon’s Young Minds Edition - open to 16-24 year olds – and started on her project as an individual entrepreneur.

Haya, a senior year student at Qatar Academy Doha – a school under Qatar Foundation’s (QF’s) Pre-University Education, said: “Memories Matter serves an undervalued cohort of patients who often don’t receive the required attention. After a thorough study of the market, I came up with the idea of creating a smartwatch that contains specific features that are currently non-existent in the market, particularly not in one, easy to use wearable device.”

Haya has a personal motivation for creating the device, “The reason for my active interest in Alzheimer’s disease is a result of my grandmother’s recent diagnosis. Watching my family come to terms with losing the person they knew, as she reverted to a younger self and transformed into a stranger, was heart-breaking. I saw her deteriorate quite rapidly during my weekly visits, so I decided to develop a product that would assist not only the patient, but also their caregiver.”

Haya has become a success story of the IC program. “I truly believe the success of the project thus far is all credit to the support of the QF RDI Innovation Coupon team. As a young entrepreneur, I was overwhelmed by all the new information that was getting thrown at me. However, the Innovation Coupon team made sure I used this as a learning experience and guided me through every step of the way. As I have a technical product, Dr. Azza kindly invited Dr. Eman Al Fituri, Director of Educational Initiatives at Hamad Bin Khalifa’s Qatar Computing Research Institute (QCRI) and Dr. Ehsan Ullah, a post-doctoral researcher at QCRI to guide me with technical support.”

Among the bracelet’s features are patient reminders that are sent via text, images or voice options. A GPS tracker means caregivers will receive a text, email and call within seconds after the wearer leaves a certain designated geo-fenced area. Other elements include a designated call center for Alzheimer’s in Qatar, a “panic button” for the patient, a chat-and-call system on the app for the caregiver and a video camera which enables two-way communication.

Haya has already shown the device to Rumailah Hospital in Doha, which looks after patients with Alzheimer’s disease. When the product is ready for commercial use, she hopes to supply the hospital, as well as other medical institutions in Qatar, to help enhance their treatment facilities.

IC provides three tiers of funding that aid applicants to gradually develop their idea and prepare to launch it into the market. Tier One is for individual applicants only, who have an idea but are unsure if it is feasible or if it needs refining. Tier Two is for those who are looking to understand how to take their ideas to market and start exploring their business plan and value proposition. Tier Three is for those who recognize their business risks, understand their value proposition and already have a demo product. Both are open to individuals, startups and SMEs.

To apply for IC support from QF RDI, please email: innovation.coupon@qf.org.qa or visit: https://www.qf.org.qa/innovation-coupon 

-Ends-

Qatar Foundation Research, Development and Innovation (QF RDI)

The Qatar Foundation Research, Development and Innovation (QF RDI) division’s role is to play an integral part in identifying and addressing challenges and opportunities across ICT, energy, environment and healthcare, in alignment with Qatar’s national RDI strategy and priorities. QF RDI is at the forefront of Qatar’s innovation and entrepreneurship ecosystem, accelerating economic development through supporting the commercialization of market-ready technologies and facilitating the creation of new high-tech products and services.

QF RDI is responsible for translating Qatar’s national RDI strategy into specific initiatives and actions for Qatar Foundation’s (QF) RDI entities. It also directs their efforts in relation to economic value creation, knowledge transfer and the establishment of mutually beneficial national and international RDI partnerships. To ensure these efforts deliver maximum impact, the QF Vice President for Research, Development and Innovation plans, coordinates and oversees all RDI-related activities across QF.

Qatar Foundation – Unlocking Human Potential

Qatar Foundation for Education, Science and Community Development (QF) is a non-profit organization that supports Qatar on its journey to becoming a diversified and sustainable economy. QF strives to serve the people of Qatar and beyond by providing specialized programs across its innovation-focused ecosystem of education, research and development and community development.

QF was founded in 1995 by His Highness Sheikh Hamad bin Khalifa Al Thani, the Father Amir, and Her Highness Sheikha Moza bint Nasser, who shared the vision to provide Qatar with quality education. Today, QF’s world-class education system offers lifelong learning opportunities to community members as young as six months through to doctoral level, enabling graduates to thrive in a global environment and contribute to the nation’s development.

QF is also creating a multidisciplinary innovation hub in Qatar, where homegrown researchers are working to address local and global challenges. By promoting a culture of lifelong learning and fostering social engagement through programs that embody Qatari culture, QF is committed to empowering the local community and contributing to a better world for all.

For a complete list of QF’s initiatives and projects, please visit: www.qf.org.qa 

For any media inquiries, please contact: pressoffice@qf.org.qa  

Send us your press releases to pressrelease.zawya@refinitiv.com

© Press Release 2021

Disclaimer: The contents of this press release was provided from an external third party provider. This website is not responsible for, and does not control, such external content. This content is provided on an “as is” and “as available” basis and has not been edited in any way. Neither this website nor our affiliates guarantee the accuracy of or endorse the views or opinions expressed in this press release.

The press release is provided for informational purposes only. The content does not provide tax, legal or investment advice or opinion regarding the suitability, value or profitability of any particular security, portfolio or investment strategy. Neither this website nor our affiliates shall be liable for any errors or inaccuracies in the content, or for any actions taken by you in reliance thereon. You expressly agree that your use of the information within this article is at your sole risk.

To the fullest extent permitted by applicable law, this website, its parent company, its subsidiaries, its affiliates and the respective shareholders, directors, officers, employees, agents, advertisers, content providers and licensors will not be liable (jointly or severally) to you for any direct, indirect, consequential, special, incidental, punitive or exemplary damages, including without limitation, lost profits, lost savings and lost revenues, whether in negligence, tort, contract or any other theory of liability, even if the parties have been advised of the possibility or could have foreseen any such damages.