Cairo, Egypt: Jumia, the leading ecommerce platform in Egypt and Africa, has announced the appointment of Hisham ElGabry as the company’s new CEO in Egypt to take charge of the company’s business leadership in the country.

ElGabry has been leading the company’s commercial team as Jumia Egypt’s Chief Commercial Office (CCO) since 2022.

“I am proud to lead Jumia’s team in the Egyptian market through the upcoming stage. And I am honored to be part of Jumia’s continued success in the Egyptian market. E-commerce is growing very fast and Jumia Egypt will continue focusing on its unique strength points, most notably: striving for customer satisfaction, providing easy and safe payment methods, a strong partnership with local and international brands, banking services providers, as well as logistics partners. Most importantly, I am proud to be working with the Jumia Egypt talented team, in whom I have infinite confidence that we will together achieve our goals for the coming period” said, Hisham ElGabry, after his appointment as Jumia Egypt’s CEO.

ElGabry carries 17 years of experience in the ecommerce and communication fields. Before joining Jumia, he was part of Amazon EU where he held several leadership positions including leading the UK fashion marketplace. Prior to that, Hisham has also worked with Vodafone Group, managing global relationships with Apple and Samsung across 17 countries.

Jumia Egypt - The leading ecommerce platform - was ranked as one of the top 10 influential brands and the number one retail e-commerce platform in Egypt by Ipsos in 2021 and 2022. More than 1,000 employees are part of Jumia Egypt, and the online marketplace connects hundreds of thousands customers to more than 7,000 local vendors.

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About Jumia

Jumia believes that technology has the potential to transform everyday life in Africa for the better. Jumia was built to help consumers access millions of goods and services conveniently and at the best prices while opening up a new way for sellers to reach consumers and grow their businesses.

Listed on the New York Stock Exchange (NYSE) in 2019, Jumia is the leading e-commerce company in Africa, operating in 11 countries.   The Jumia platform consists of a marketplace, which connects sellers with consumers, a logistics service, which enables the shipment and delivery of packages from sellers to consumers, and a payment service, JumiaPay, which offers a safe and easy solution to facilitate online payment transactions. The company offers goods across a broad range of categories, such as phones and electronics, home appliances, fast-moving consumer goods, fashion and beauty. The company generated over USD 1 million in Gross Merchandise Value in 2022 and has over eight million customers.