Kuwait City, Kuwait - Path Solutions is proud to announce its partnership with Hootsuite Enterprise, the leading social media management tool which provides tailored solutions to deliver real results through social media. The new partnership seeks to empower banks and financial institutions to execute business strategies for the social media era.
“Today’s banks are turning to social marketing, social selling, and social customer service as a powerful and effective strategy for achieving business goals,” said Olivier Cohen, Regional Manager, The Middle East, at Hootsuite. “Hootsuite and Path Solutions are thrilled to launch a new partnership to accelerate the financial services move to digital. With over 18 million users globally, Hootsuite has tailored its digital expertise to the financial industry with a solution designed specifically for banks.”
As the world’s most widely used social relationship platform, Hootsuite Enterprise enables global businesses to scale social media activities across multiple teams, departments, and business units. The new partnership enables Path Solutions to sell additional Hootsuite solutions and integrations, including Talkwalker, Hootsuite Impact, Amplify by Hootsuite, Sparkcentral by Hootsuite, ZeroFOX, and Review-trackers.
With most financial institutions now using social to connect with customers and better understand their experience, forward-thinking banks are driving employee engagement and embedding social into existing operations through social marketing, social selling and social customer service. This improves their customer relationships, services and efficiency.
“Based on Hootsuite’s solutions, Path Solutions will empower digital teams from the banking sector to build brand awareness, delight customers, engage with communities, and drive real business value whilst remaining compliant,” added Cohen.
“We’re glad to expand our partners’ ecosystem with the addition of Hootsuite, a leader in social management,” commented Mohammed Kateeb, the Group Chairman & CEO of Path Solutions. “Hootsuite’s adaptable ecosystem and global platform are perfectly suited to our clients’ social innovation and digitalization strategies. This partnership will enable better utilization of their social content, with a particular focus on social marketing, social selling, customer support and internal collaboration, to strategically engage with customers and drive more revenue.”
Hootsuite inspires banks and financial institutions to create deeper relationships with customers and draw meaningful insights from social media data. The social relationship platform serves as a sophisticated integration tool for all stakeholders to execute an effective and compliant social media strategy.
© Press Release 2021
Disclaimer: The contents of this press release was provided from an external third party provider. This website is not responsible for, and does not control, such external content. This content is provided on an “as is” and “as available” basis and has not been edited in any way. Neither this website nor our affiliates guarantee the accuracy of or endorse the views or opinions expressed in this press release.
The press release is provided for informational purposes only. The content does not provide tax, legal or investment advice or opinion regarding the suitability, value or profitability of any particular security, portfolio or investment strategy. Neither this website nor our affiliates shall be liable for any errors or inaccuracies in the content, or for any actions taken by you in reliance thereon. You expressly agree that your use of the information within this article is at your sole risk.
To the fullest extent permitted by applicable law, this website, its parent company, its subsidiaries, its affiliates and the respective shareholders, directors, officers, employees, agents, advertisers, content providers and licensors will not be liable (jointly or severally) to you for any direct, indirect, consequential, special, incidental, punitive or exemplary damages, including without limitation, lost profits, lost savings and lost revenues, whether in negligence, tort, contract or any other theory of liability, even if the parties have been advised of the possibility or could have foreseen any such damages.