Dubai, April 13 2015
Al Yousuf Group, a leading business conglomerate, has been accredited as the executive hospitality partner of NEC, a leader in the integration of IT and network technologies, in the UAE. With the launch of its Global Executive Hospitality Partner Program, NEC is reinforcing the companys leadership in providing the best in class IT & Communications solutions to the hospitality sector and driving its accredited business partners towards further success.
Commenting on the partnership, Mr. Eqbal Al Yousuf, President of Al Yousuf Group, said, We are happy to be associated with NEC. As their partner in executive hospitality for the UAE we hope to support and provide them with excellent telecommunications and IT solutions for the hospitality sector. We support NEC in different sectors in this region. Coming on board as their hospitality partner further strengthens our relationship. Our association with them has been of great value to us.
Mr. Kees van Donk, Director Hospitality at NEC Enterprise Solutions, said: As a subset of our NEC Smart Hospitality drive, this program aims at mutual growth and profitability in the important hospitality sector. Through this program we recognize and support business partners that invest in and promote the value of our integrated solutions, enabling them to go-to-market more successfully and help create new, profitable opportunities.
The Executive Hospitality Partnership addresses and supports the four main aspects of Learn, Support, Promote and Sell, including marketing support in raising awareness, developing leads, training staff and supporting customer implementations. As a part of their Smart Hospitality Framework, Al Yousuf Group will provide NEC with hospitality IT solutions in the UAE.
NEC is one of the key suppliers of choice to the hospitality industry. By merging leading IT and Communication technologies, NEC deploys solutions with the functionality, scalability and affordability to meet the demanding needs of hotels, event centers, cruise lines and travel organizations.
We have seen a surge in the hospitality sector over the past two years and we are expecting to see a further increase in hospitality transactions in the coming years leading up to Expo2020 in Dubai, said Mr. Firas Altalibi, Managing Director Al Yousuf IT & Communication Technology. In line with that trend, Al Yousuf offers integrated IT infrastructure solutions to the hotel industry based on latest technology and with premium service and support. The relationship between NEC and Al Yousuf Group at corporate level goes back a long way and we are very excited to continue this strategic partnership with the NEC hospitality team to focus on the growing hospitality market in UAE, Altalibi continues.
We have the most effective ingredients for successful operation in the region; a huge customer base, over 30 years of experience in the IT market, world class technology and hospitality applications from NEC supported by value added services from a competent and certified team, and finally a great value proposition for our commercial offering to the market, Altalibi concludes.
-Ends-
About Al Yousuf Group:
Established in 1953, the Al Yousuf Group has since grown into a multi-million dirham conglomerate. The Group interests from motor vehicles and real estate developments, to home electronics and computer operating systems and manufacturing. The Dubai headquartered Group runs a network of offices and showrooms that stretch across the UAE and beyond. Over the years, the Group has developed powerful partnerships with some of the worlds biggest brands across sectors and principals based in East Asia, Europe and the US, and many of these have grown into extraordinarily long-term relationships. Al Yousuf L.L.C now has networks in UAE, Egypt, Jordan, Saudi Arabia and Qatar.
For further information, please visit the Al Yousuf Group website: www.alyousuf.com
About NEC Enterprise Solutions:
NEC Enterprise Solutions provides IT & Communication solutions to small, medium and large enterprises in both the private and public sectors. Designed for open connectivity, high availability and flexible growth, our innovative solutions incorporate the latest voice, data and video technologies and enable real-time, collaborative working, increased productivity and customer satisfaction. Our servers, storage solutions, software and virtualised workstations enable businesses to maximise operational efficiency, performance and profitability.
NEC Enterprise Solutions serves its customers across EMEA (Europe, Middle East & Africa) through a network of direct sales organizations, business partners and value-added resellers. For more information, please visit: http://www.nec-enterprise.com.
About NEC Corporation
NEC Corporation is a leader in the integration of IT and network technologies that benefit businesses and people around the world. By providing a combination of products and solutions that cross utilize the companys experience and global resources, NECs advanced technologies meet the complex and ever-changing needs of its customers. NEC brings more than 100 years of expertise in technological innovation to empower people, businesses and society. For more information, visit NEC at http://www.nec.com
NEC is a registered trademark of NEC Corporation. All Rights Reserved. Other product or service marks mentioned herein are the trademarks of their respective owners. 2014 NEC Corporation.
PR Contacts:
Watermelon PR
Tasneem Raza/ tasneem@watermelonme.com
Aisha Shaikh/ aisha@watermelonme.com
Press Release 2015
