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Racing to Success
Muscat - Continuing its unprecedented sales run, Zawawi Trading Company, the Authorized General Distributor for Mercedes-Benz in Oman, has reported outstanding passenger cars sales figures for Q3 2105 with a 19% growth overall year-to-date and a 22% growth in comparison to Q3 last year. The figures reinforce the iconic automaker's position as the leading luxury brand in the Sultanate and show an unprecedented run of 7 consecutive quarters.
"Forging ahead with the incredible momentum of Q1 and Q2, Mercedes-Benz has recorded tremendous performance across all type classes. The figures are a tribute to our exceptional line-up, comprising New Generation Compact Cars, sedans, SUVs and AMG performance cars," remarked Clive Hammond, CEO of Zawawi Trading Company - Automotive. "As we further strengthen our leadership position in the luxury segment, our number one priority remains our customers' satisfaction. Just as we continue to produce quality luxury passenger cars, we are focused on exceeding customer expectations and continuing a success story in Oman that spans more than 40 years, with no end in sight."
With all models showing an increase in comparison to Q3 2014, spearheading the luxury marque's passenger car sales and driving growth was the dynamic lifestyle new generation GLK, recording an astounding 117% growth year-to-date, and 157% growth in comparison to the same quarter in 2014, clearly demonstrating that the flexible mid-size SUV has captured the hearts of families across the Sultanate.
Achieving 31% growth year-to-date and 27% growth in comparison to Q3 2014 was the ML-Class, redefining what an SUV can be with an on-going legacy of ground-breaking safety, earth-embracing performance and road-taming confidence.
Another stand out performer was the Mercedes-Benz G-Class, the utmost example of SUV perfection, which recorded a sizable 37% increase in sales in comparison to the same period last year. More than capable of meeting any challenge on six continents, the evolution of the G-Class continues to elevate the pinnacle of vehicular refinement. The sporty and athletic A-class, designed for those who want to move forward, yielded a 35% growth year-to-date while the unrivalled AMG Performance Cars, thoroughbreds with impeccable pedigrees, raced to success with an overall growth of over 29%.
With Q4 set for similar success, as the star brand reaches out to new sectors and attracts new customers to the passenger car segment, the Mercedes-Benz CEO concluded by paying tribute to his team: "These record sales would not be possible without the fantastic Mercedes-Benz Team here in Oman. They are dedicated to our customers, and to delivering exceptional results every day. I thank them sincerely for their continued efforts."
-Ends-
Contacts:
Donatella Donatelli
Head of Marketing & Communication
Zawawi Trading Co.
Authorized General Distributor of Mercedes-Benz Oman
Tel: +968 97084857
Email: donatella.donatelli@mercedes-benz.co.om
Shaza Taher
TRACCS
Tel: +968 24649099
Email: Shaza.taher@traccs.net
Further information about Mercedes-Benz is available online: www.media.daimler.com or www.oman.mercedesbenzme.com.
© Press Release 2015
