MENA – Regional mums have one more reason to celebrate this Eid with Max Fashion’s brand new Twinning collection. Thanks to the stunning new range of modest dresses, twinning with your mini-me is now made accessible and ultra-chic.
The collection features matching feminine dresses for mothers and their daughters as young as five years old. Expect to see perfectly crafted ensembles for every type of mother-and-daughter duo, from the elegant and the modest, to the minimalist and the playful.
A spokesperson at Max Fashion said: "The Twinning collection boasts a range of elegant dresses that mothers and daughters will love wearing both individually and at the same time. Style transcends generations, which is why every piece from this heartwarming collection has been created to be chic, wearable and modest. It is our way of ensuring that our customers can create special and amazing Instagram-worthy memories with their younger ones this Eid.”
The Twinning collection uplifts and inspires with pastel hues, floral prints and playful details – including cute, patterned pieces and classic lace dresses. There are midi A-line dresses with neckties and long sleeves for mum and sleeveless dresses with round necks for girls, its charming floral print and pastel shades are perfect for Middle Eastern summer.
Another unique piece in the collection is a matching set of lace midi A-line dress with three-quarter length sleeves and pleat detail for mum and a tiered lace dress with short puff sleeves for girls in a beautiful shade of pink and classic white. Pair them with a pair of girly ballet pumps to complete the look.
The range also features A-line midi wrap dresses with long sleeves and ruffle detail for ladies and matching dresses with cap sleeves for young ladies.
Twinning is available both in-store and online at www.maxfashion.com
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About MAX
Launched in the UAE in 2004, Max ( www.maxfashion.com ) is the largest and most trusted value fashion brand in the Middle East, North Africa, South East Asia & India. With more than 400 stores across 19 countries and an online shopping portal in the UAE, KSA and Bahrain. Catering to the mid-market segment, Max retails its own private label clothing for women, men and children along with footwear, home and accessories. Max derives its success through its value pricing, clarity in merchandise presentation, market positioning and aggressive market penetration. Max is part of the Landmark Group, one of the largest retail conglomerates in the region ( www.landmarkgroup.com ).
© Press Release 2020
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