PHOTO
Dubai-UAE - As part of its annual CSR Back to School campaign, Landmark Group, the region’s leading retail and hospitality conglomerate, has announced its support for Dubai Cares, part of Mohammed Bin Rashid Al Maktoum Global Initiatives, to raise funds in support of children caught in crisis and emergency scenarios.
Under the theme of ‘Education in Emergencies’, Landmark Group is helping raise funds through in-store and online customer donations across its popular brands, including Centrepoint, Babyshop, Splash, Shoemart, Lifestyle, Max, Shoexpress, Home Centre, Home Box, and Emax, to help children and youth, who have been affected by emergency situations, continue their education. The funds will be used to support them through rehabilitation of schools, training of teachers and provision of vital psychosocial care.
Since the start of its partnership with Dubai Cares in 2012, Landmark Group customers have donated millions to help bolster the efforts of the UAE-based global philanthropic organization that is committed to playing a key role in helping achieve the United Nations Sustainable Development Goal (SDG) 4, which aims to ensure inclusive and quality education for all.
This year, the donations will be directed towards:
- The development of the education system, training of teachers, and quality of education in Jordan as part of the ‘Transforming Refugee Education towards Excellence’ (TREE) program.
- The construction of new and renovation of existing facilities in Uganda for refugee girls, to improve access to education and provide better learning environments.
Speaking on the rollout of Landmark’s CSR Back to School campaign, Nisha Jagtiani, Group Director, Landmark Group, said: Education is a universal human right that has the power to lift children out of poverty and positively impact society. As a Group, we have chosen to partner with Dubai Cares for the incredible impact they have been making in helping improve access to quality education for children, especially those who come from disadvantaged environments. This is a cause very close to our hearts and we strive to make a meaningful difference.”
Abdulla Ahmed Alshehhi, Chief Operating Officer of Dubai Cares, said: “One of the worst impacts of a crisis or a conflict is on children’s education. However, regardless of their external circumstances, every child has the right to continue their learning uninterrupted. In fact, equal access to quality education in crisis-hit areas is one of the most powerful ways to help affected children regain a sense of security and stability in an environment of uncertainty. We are thankful to the Landmark Group for their support that will help us empower children in such situations with the resources they need to return to a normal life.”
As part of its ongoing CSR activations, Landmark Group led several private sector COVID-19 relief efforts across the GCC region last year at the peak of the pandemic such as partnering with entities on Ramadan campaigns.
-Ends-
About Landmark Group
Founded in 1973 in Bahrain, the Landmark Group has successfully grown into one of the largest and most successful retail organizations in the Middle E ast and India. An international, diversified retail and hospitality conglomerate that encourages entrepreneurship to consistently deliver exceptional value, the Group operates over 2,200 outlets encompassing over 30 million square feet across the Middle East, North Africa, India and Southeast Asia.
Landmark Group has a strong workforce of over 42,000 employees and provides a value-driven product range for the family through its retail concepts: Centrepoint, Babyshop, Splash, Shoemart, Lifestyle, Max, Shoexpress, Home Centre, Home Box, Emax, UAE’s first food discounter, VIVA and Styli, the Group’s first online-only fashion offering.
The Group is committed to being an employer of choice and has been recognized over the years, recently being named among the top five of Asia’s and the Middle East’s Best Workplaces in 2021 by Great Place to Work®. The Group were also recipients of the prestigious Brandon Hall’s Human Capital Excellence Awards 2021.
The Group brands ensure the delivery of a seamless shopping experience to customers through a keen focus on their e-commerce and omni-channel capabilities.
The conglomerate’s portfolio encompasses food and hospitality with Landmark Leisure, Citymax Hotels, Fitness First and Foodmark, the restaurant division, which operates the Group's own and franchise food outlets.
As a high-volume retailer, Landmark Group operates the MENA region’s largest privately-owned logistics and distribution hub. The company has now advanced to offer 3PL Logistics services with the launch of its fully automated Mega Distribution Centre at JAFZA, Dubai under the brand name of Omega Logistics.
About Dubai Cares:
Since its inception in 2007, Dubai Cares, part of Mohammed bin Rashid Al Maktoum Global Initiatives, has been working towards providing children and youth in developing countries with access to quality education through the design and funding of programs that aim to be impactful, sustainable and scalable. To date, the UAE-based global philanthropic organization has successfully launched education programs reaching over 20 million beneficiaries in 60 developing countries.
Dubai Cares plays a key role in helping achieve the United Nations Sustainable Development Goal (SDG) 4, which aims to ensure inclusive and quality education for all, and promote lifelong learning by 2030, by supporting programs in early childhood development, access to quality primary and secondary education, technical and vocational education and training for youth as well as a particular focus on education in emergencies and protracted crises. Moreover, Dubai Cares adopts a strategic approach to improve student enrollment and learning outcomes through an integrated school health and nutrition model that is made up of school-based deworming activities, school feeding, and WASH (Water, Sanitation & Hygiene) in schools.
Dubai Cares is a member of the United Nations Department of Global Communications (UN DGC), as well as a registered non-government organization under IACAD, the charitable activities regulator in Dubai. The UAE-based global philanthropic organization is authorized to raise funds through direct donations and fundraising campaigns, as well as process all permit approvals with IACAD.
Volunteerism is a powerful tool to Dubai Cares in order to engage people in tackling development challenges. Dubai Cares rallies the UAE wider community through a large spectrum of volunteering and awareness initiatives that are linked to its global mandate.
To learn more, please visit www.dubaicares.ae
© Press Release 2021
Disclaimer: The contents of this press release was provided from an external third party provider. This website is not responsible for, and does not control, such external content. This content is provided on an “as is” and “as available” basis and has not been edited in any way. Neither this website nor our affiliates guarantee the accuracy of or endorse the views or opinions expressed in this press release.
The press release is provided for informational purposes only. The content does not provide tax, legal or investment advice or opinion regarding the suitability, value or profitability of any particular security, portfolio or investment strategy. Neither this website nor our affiliates shall be liable for any errors or inaccuracies in the content, or for any actions taken by you in reliance thereon. You expressly agree that your use of the information within this article is at your sole risk.
To the fullest extent permitted by applicable law, this website, its parent company, its subsidiaries, its affiliates and the respective shareholders, directors, officers, employees, agents, advertisers, content providers and licensors will not be liable (jointly or severally) to you for any direct, indirect, consequential, special, incidental, punitive or exemplary damages, including without limitation, lost profits, lost savings and lost revenues, whether in negligence, tort, contract or any other theory of liability, even if the parties have been advised of the possibility or could have foreseen any such damages.
