PHOTO
- As the go-to online flowers and gifts destination gets ready to break a Guinness World Record on November 25th
Dubai, UAE : Floward, the go-to online flowers and gifts destination in MENA and the UK, is rounding off 2021 in spectacular style. As the brand continues blooming, it is focused more than ever on bringing more happiness and satisfaction to its client base. Floward has achieved four years of exceptional growth across MENA and the UK, since it was founded in 2017. The brand, which prides itself on paying attention to the smallest details of its customer journey, has announced that it is set to become a world record holder.
In commemoration of the United Arab Emirates’ Year of the Fiftieth, and in celebration of Floward’s hugely successful journey so far, the brand is set to make an official attempt to break the Guinness World Records for Largest Flower Number and the Largest Flower Word. To do so, Floward will spell out ‘UAE 50’ using over 12,000 red roses, in 3.6-metre-high letters and numbers ginormous piece of art on November 25th.
Floward CEO, Mr. Abdulaziz B. Al Loughani said: “In the short space of just four years, Floward has gone from strength to strength, achieving outstanding growth and rising to the top of the market by executing a carefully thought-out e-commerce strategy and offering online flower and gift delivery that not only matches, but exceeds customers’ expectations every time. Having achieved over 1,000% growth in 2020 despite the enormously challenging circumstances across the globe, we have continued to expand throughout the MENA region and into the UK.
“We are immensely proud to be commemorating the fantastic achievements of the UAE in our own unique way, as the country reaches its fiftieth year. With our sights set on a record-breaking end to 2021, we can look ahead to 2022 with excitement and ambition, knowing the sky is the limit for our brand.”
Floward started out in 2017 and gradually began to expand throughout the GCC. The brand now operates in 32 cities in nine countries across the MENA region and in London, UK. The online flowers and gifts delivery destination continues to stand out in a highly competitive market through the creativity, ease of access, reliability, and premium quality of its products.
Floward sources its fresh-cut flowers daily from the best growers and farmers around the world, to create stunning, one-of-a-kind arrangements and plants that fit every occasion. The premium quality flowers are imported to Floward’s fulfilment centres, where its dedicated team of florists and designers arrange, display, and deliver them fresh, using a delivery fleet of state-of-the-art refrigerated vans.
Floward also offers cakes, chocolates, and perfumes, curated by the region’s most exciting brands, bundled with its flower arrangements.
-Ends-
About Floward
Founded in 2017, Floward is the preferred online flowers and gifts destination in the MENA region that offers a wide range of fresh-cut flowers and a variety of accessories for every occasion. Floward procures flowers from the best farmers and growers around the world which are arranged by a team of florists and delivered to the customer through its last-mile delivery fleet.
© Press Release 2021
Disclaimer: The contents of this press release was provided from an external third party provider. This website is not responsible for, and does not control, such external content. This content is provided on an “as is” and “as available” basis and has not been edited in any way. Neither this website nor our affiliates guarantee the accuracy of or endorse the views or opinions expressed in this press release.
The press release is provided for informational purposes only. The content does not provide tax, legal or investment advice or opinion regarding the suitability, value or profitability of any particular security, portfolio or investment strategy. Neither this website nor our affiliates shall be liable for any errors or inaccuracies in the content, or for any actions taken by you in reliance thereon. You expressly agree that your use of the information within this article is at your sole risk.
To the fullest extent permitted by applicable law, this website, its parent company, its subsidiaries, its affiliates and the respective shareholders, directors, officers, employees, agents, advertisers, content providers and licensors will not be liable (jointly or severally) to you for any direct, indirect, consequential, special, incidental, punitive or exemplary damages, including without limitation, lost profits, lost savings and lost revenues, whether in negligence, tort, contract or any other theory of liability, even if the parties have been advised of the possibility or could have foreseen any such damages.
