Muscat: Premium Motors in collaboration with Audi Volkswagen Middle East (AVME) and Ministry of Commerce, Industry, and Investment Promotion will host an exclusive workshop on the ‘Future of EV’ on December 15 for the benefit of all parties.

The workshop will cover a range of topics including Audi product intro, future strategies, current EV infrastructure in Oman, grey import challenges in Oman, EV technical requirements, EV after sales readiness and product experience.

Christian Nehme, General Manager of Premium Motors Oman, said: “Audi is driving its transformation from a car manufacturer to a mobility service provider by acting purposefully and with all its power. To build a sustainable future, the company is working together with its partners to preserve natural resources, avoid environmental pollution and assume social responsibility. Audi EV models serves as the blueprint for sustainable premium mobility. We anticipate a huge demand for electric cars in Oman and the curiosity we see around the electric cars bodes well for Audi Oman's future strategy of bringing more electric vehicles to the country. In this context we are delighted to host this comprehensive workshop.”

He added, “We appreciate Ministry of Commerce, Industry and Investment Promotion’s interest and encouragement and thank them for supporting the workshop on the ‘Future of EV’ which highlighted sustained mobility.”

In 2021, Audi sold 81,894 fully electric models worldwide– an increase of 57.5 percent. By 2025, Audi plans to have more than 20 fully electric models in its portfolio. Starting in 2026, the brand will exclusively bring new fully electric models to the market.

The company’s clear commitment to electric mobility is also apparent in its capital expenditure planning: based on plans approved at the end of 2021, Audi will spend about €18 billion on electrification and hybridization between 2022 and 2026. With total investments of around €37 billion, that means that almost half will go toward these two forward-looking fields.

For more information, call 22845111 or visit https://bit.ly/3E5jnRo

To find out more about Audi’s popular models, visit www.audi-oman.com or contact our sales supervisor on 96178969

-Ends-

About Audi:

The Audi Group is one of the most successful manufacturers of automobiles and motorcycles in the premium and luxury segments. The brands Audi, Ducati, Lamborghini and Bentley produce at 21 locations in 13 countries. Audi and its partners are present in more than 100 markets worldwide. In 2021, the Audi Group delivered around 1.681 million cars from the Audi brand, 8,405 sports cars from the Lamborghini brand and 59,447 motorcycles from the Ducati brand to customers. In the 2021 fiscal year, AUDI AG achieved a total revenue of €53.1 billion and an operating profit before special items of €5.5 billion. More than 89,000 people all over the world work for the Audi Group, around 58,000 of them in Germany. With its attractive brands, new models, innovative mobility offerings and groundbreaking services, the group is systematically pursuing its path toward becoming a provider of sustainable, individual, premium mobility.

About Premium Motors:

Premium Motors is the official importer of Audi and Volkswagen in Oman.  The leading automobile agency is a subsidiary of the Alfardan Group, which is renowned for delivering luxury brands and superior customer experience across a wide range of industries. Alfardan Group has achieved remarkable success and set high benchmarks in the automotive sector in the region as they are founded around traditional family values and categorical pledge to integrity, premium service, and social responsibility.

Alfardan Group has established itself as one of the leading family-owned conglomerates in the region for the past 60 years. It has created new standards of excellence within its diverse portfolio which has grown to include ventures in jewellery, exchange, property development, automotive, hospitality, marine and investment.

 Spread across three floors in Alfardan Heights, Premium Motors’ state-of-the-art showroom stands on a 10,000 square-meter area. Its aftersales facility is backed by a full complement of trained staff and diagnostic technologies. The focus and vision of the dealer is to provide the finest service to Audi and Volkswagen customers in Oman.