• The Intersec 2025 Safety & Health Conference will explore how organisations in the UAE can adopt strategic approaches to manage road-related risks
  • The National Examination Board in Occupational Safety and Health will curate the programme for the second day of the conference, focusing on prioritising organisational safety

Dubai, UAE: As the UAE continues to grow as a global hub for innovation and business, road safety remains a vital component of its social sustainability agenda. In year four of the Global Plan for the Decade of Action for Road Safety 2021–2030 to halve road traffic deaths and injuries by 2030, Intersec 2025 will feature influential global safety leaders discussing critical road safety issues as a major social sustainability challenge.

Taking place from 14-16 January 2025 at the Dubai World Trade Centre (DWTC), the Intersec 2025 Safety & Health Conference will explore how organisations in the UAE and across the region can adopt strategic approaches to manage road-related risks and meet the objectives of the Global Plan for the Decade of Action for Road Safety 2021–2030, developed by the World Health Organisation (WHO) and the United Nations

Global road fatalities are rising, with 92% occurring in low- and middle-income countries, despite holding just 60% of the world’s vehicles. This creates a significant economic and social burden, worsened by poor infrastructure and safety measures.

Speaking ahead of the road safety panel at Intersec 2025, Dr Karen McDonnell, Head of Global Relations at The Royal Society for the Prevention of Accidents (RoSPA), said: “This data highlights a critical social sustainability issue. By adopting a ‘safe systems’ approach that incorporates strong policies, innovative technology, and public-private partnerships, organisations in the UAE and across the region can take ownership of road safety issues, and we can make a measurable impact on reducing road-related fatalities and injuries.”

Defying global trends, Dubai achieved a 93% reduction in road fatalities between 2007 and 2023, reaching a record low of 1.6 deaths per 100,000 people in 2023, thanks to enhanced traffic enforcement and infrastructure improvements.

Fellow panellist Eugene Mayne, Founder and CEO of  UAE-based Tristar Group, shared how his company has embraced road safety in its operations: “Tristar has achieved a remarkable record of over 500 million kilometres driven without a single fatality across its fleet. Our success can be attributed to our ‘visible and felt leadership’ and the use of cutting-edge technology, such as our patented fatigue detection system, which alerts drivers and control room operators to potential risks in real-time.”

The company has been an active partner in Dubai’s Roads & Transport Authority (RTA) "Golden Rules for Generational Safety" campaign, a road safety initiative to educate schoolchildren about traffic rules.

The Safety & Health Conference at Intersec 2025 will provide a comprehensive platform for safety professionals across the globe to discuss the latest trends and solutions in workplace safety, health, and road safety. The National Examination Board in Occupational Safety and Health (NEBOSH), a leading international organisation in workplace safety qualifications, will curate the programme for the second day (15 January) of the conference, focusing on topics that empower organisations to prioritise workplace safety.

Andy Shenstone, CEO, NEBOSH, commented: “NEBOSH is delighted to curate content for Intersec for the third consecutive year. More than eight thousand people from the UAE took a NEBOSH qualification in the past 12 months, so this event is a great opportunity for us to give back to the professional community here. We have assembled some of health and safety's leading voices to share their expertise with Intersec delegates, helping them to improve practice in their own organisations."

Running alongside the conference, Intersec 2025 will showcase tailored solutions for Safety & Health in a dedicated exhibition zone featuring 180 exhibitors from 30 countries, including MSA Safety, Woodland and Palletco from the UAE. Other product sections include Commercial & Perimeter Security, Fire & Rescue, Cyber Security, and Homeland Security & Policing, offering tailored solutions for each industry segment under one roof.

The 26th edition of the exhibition, which will be themed 'Mapping the future in safety, security & fire protection,' will host 1,200 exhibitors from more than 60 nations and expect more than 42,000 trade visitors from around the world.

About Intersec

Intersec in its 26th edition is the world-leading business event for the global safety and security industry value chain. The event brings together suppliers, thought-leaders, innovators, manufacturers and buyers face to face to discuss leading-edge technology, see the very latest products and solutions across a wide range of industries and business sectors, and conduct business. The upcoming edition takes place from the 14-16 January 2025 at the Dubai World Trade Centre (DWTC) and is staged under the theme 'The world’s number one event mapping the future in safety, security and fire protection'.

For more information, please visit our website.

About Messe Frankfurt

The Messe Frankfurt Group is the world’s largest trade fair, congress and event organiser with its own exhibition grounds. With a workforce of some 2,300 people at its headquarters in Frankfurt am Main and in 28 subsidiaries, it organises events around the world. Group sales in financial year 2023 were more than € 609 million. We serve our customers’ business interests efficiently within the framework of our Fairs & Events, Locations and Services business fields. One of Messe Frankfurt’s key strengths is its powerful and closely knit global sales network, which covers around 180 countries in all regions of the world. Our comprehensive range of services – both onsite and online – ensures that customers worldwide enjoy consistently high quality and flexibility when planning, organising and running their events. We are using our digital expertise to develop new business models. The wide range of services includes renting exhibition grounds, trade fair construction and marketing, personnel and food services.

For more information, please visit our website at: www.messefrankfurt.com/sustainability

With its headquarters in Frankfurt am Main, the company is owned by the City of Frankfurt (60 percent) and the State of Hesse (40 percent).

Further information: www.messefrankfurt.com

About Messe Frankfurt Middle East

Messe Frankfurt Middle East’s portfolio of exhibitions includes: Intersec, Intersec Saudi Arabia, Automechanika Dubai, Automechanika Riyadh, Beautyworld Middle East, Beautyworld Saudi Arabia, Gifts & Lifestyle Middle East, Logimotion, Light + Intelligent Building Middle East and Paperworld Middle East. In the 2023/24 event season, Messe Frankfurt Middle East exhibitions combined featured 6,324 exhibitors from over 60 countries and attracted 224,106 visitors from 156 countries.

For more information, please visit our website.
James Lakie
james.lakie@shamalcomms.com

Kate McGinley
kate.mcginley@uae.messefrankfurt.com
www.ae.messefrankfurt.com 
intersec.ae.messefrankfurt.com