01 May 2016
Nakilat, AAB, and SAP Emphasize Real-Time Insights in Driving 10 Percent Annual Revenue Growth

Doha, Qatar - Digital transformation can double Qatar's commercial output to over USD 4 billion by 2019, leading organizations agreed at a major technology event today.

With hyper-connectivity and e-commerce, Qatar's business-to-business and business-to-consumer markets are set to grow from USD 2.3 billion in 2014 to USD 4.3 billion in 2019, according to the Ministry of Transport and Communications.

At the SAP Qatar Forum, Qatar's energy, public sector, transport, healthcare, and construction leaders emphasized the role of real-time insights in the Internet of Things era and Digital Economy. Business intelligence can drive revenue 10 percent annual revenue growth, said a recent IDC report.

Nakilat, which hosts the world's largest LNG shipping fleet, with its partner Fujitsu, has deployed the SAP HANA private cloud platform for real-time financial and ERP insights.

"In an era of lower oil and gas prices, now is the time for Qatar's oil and gas companies to invest in the next wave of technology. Real-time analytics are helping Nakilat to transform our supply chain, while fuelling research and development to ensure Qatar remains a world hub for energy innovation," said Hamad Rashid Suwaid, Information Technology Manager, Nakilat.

One of Qatar's largest auto dealerships, Abdullah Abdulghani and Brothers Co. WLL (AAB), with partner HICRON Sp. z.o.o., received an SAP EMEA Quality Award for its business transformation project.

"AAB is committed to helping businesses and residents receive the best customer service. The real-time analytics platform has streamlined AAB's supply chain, enhanced the customer experience, and helped to diversify products and services," said Dr Nasser Abdulghani Al Abdulghani, Acting CEO, AAB.

During his keynote, Steve Tzikakis, Senior Vice President and General Manager, SAP South Europe, Middle East, and Africa, emphasized that mega-trends such as hyper-connectivity, computing power, cloud, and the block chain are transforming how we work, live, and communicate.

"Qatar's organizations are amongst global leaders in using a digital core to transform in today's Digital Economy. The Digital Transformation of their organizations is a catalyst for diversified economic growth, which is aligned with Qatar National Vision 2030. Visionary CEOs are using cloud-based real-time insights to make quick, decisive actions, expand services, and drive omni-business models. This results in a simpler, agile organization, which delivers new levels of customer engagement," said Steve Tzikakis.

At the Qatar Forum, SAP also demonstrated the power of the next-generation SAP S/4HANA business suite, which runs on the real-time SAP HANA platform. SAP S/4HANA can help organizations to gain full visibility on their business processes and drive digital transformation.

-Ends-

About SAP
As market leader in enterprise application software, SAP (NYSE: SAP) helps companies of all sizes and industries run better. From back office to boardroom, warehouse to storefront, desktop to mobile device - SAP empowers people and organizations to work together more efficiently and use business insight more effectively to stay ahead of the competition. SAP applications and services enable more than 300,000 customers to operate profitably, adapt continuously, and grow sustainably. For more information, visit www.sap.com. Follow SAP on Twitter: @SAPMENA, @SAPMENANews

Media Contacts
Husain Al Tamimi, SAP +971 56 6811641, husain.tamimi@sap.com
Claire
McPeak, SAP, +971 4 330 1777, c.mcpeak@sap.com
Steve
Baron, Wallis Marketing Consultants, +971 4 275 4100, sap@wallis-mc.com

© Press Release 2016