Four fully-equipped towers to be developed at the prestigious International Media Production Zone
Dubai, March 04th, 2007: DAMAC Properties, the largest private master developer and luxury lifestyle provider, has launched Lakeside - yet another iconic residential development to come up at the International Media Production Zone (IMPZ) in Dubai. The price for the apartment in Lakeside starts from AED 319,000. The launch of the Lakeside project comes close on the heels of the success achieved with its previous two projects the Crescent and Lago Vista in IMPZ.
The company is adopting yet another unique marketing approach to sell. Interested buyers can login on www.damacproperties.com/lakeside and pre-register to reserve a preferential place in the Gold Line for allotment. Pre-registration will be open from March 5th to 7th and the booking of the apartments will be open on March 8th only during 10:00 am to 10:00 pm. The Company is also planning to give a Nokia n72 to the first 200 Gold Line members who confirm their bookings.
Situated on the Emirates Road, the IMPZ is in close proximity to the Jebel Ali Port and the Jebel Ali Airport City, a unique free zone incorporating a vast array of residential, industrial, commercial and community service projects.
Sharing details about the new Lakeside development, Hussain Sajwani, Chairman, DAMAC Group, said: "We are delighted to unveil yet another masterpiece for the discerning community in the Middle East and worldwide. A beautiful residential project, Lakeside at the IMPZ is a strategic development offering everything that one seeks - from state-of-the-art facilities to eco-friendly environment and above all the luxury at an affordable price."
In his comments on the project, Peter Riddoch, CEO at DAMAC Properties, said: "Set amidst beautiful lawns, fountains and gardens, Lakeside extends a pioneering, premier residential complex within the heart of IMPZ, a unique free zone in Dubai. Overall, the project extends a distinctive lifestyle expression that offers unparalleled opportunities."
A complex of two 21-storey and two 22-storey towers, Lakeside will have studio and one-bedroom apartments with state-of-the-art accessories, thoughtfully planned space and utilities and elegantly designed interiors.
The project will also offer the perfect choice of amenities such as health clubs for men and women, steam and sauna facilities, gymnasium, aerobic centre, swimming pools, children's play area, barbecue area, function room, tennis court and access to golf courses. Lakeside is designed by industry renowned consultants - AR Konsult.
The project's prestigious location - IMPZ - extends a sophisticated lifestyle with unique facilities including in-campus transportation, medical centre, schools, hotels, shopping centres, restaurants, amphitheatre, sports grounds and full-fledged fitness clubs.
In line with the government's introduction of freehold ownership, DAMAC was the first to introduce iconic properties on all the freehold master planned development launched by Dubai and Abu Dhabi governments. Throughout the spectrum of 52 buildings launched to date, DAMAC Properties provides a luxury lifestyle that is second to none. The total value of DAMAC Properties' projects is over US$4 billion. It is a subsidiary of the DAMAC Holding established in 1982.
DAMAC Holding has now grown into a global conglomerate with more than 6000 employees in 18 countries. Being the first private sector company to make a commitment to Dubai's real estate market, DAMAC Properties has become the market leader with a strong sales record to its credit.
-Ends-
ABOUT DAMAC PROPERTIES:
DAMAC Properties is part of DAMAC Holding. The company was established in 1996 and has grown into one of the most successful residential, leisure and commercial developers in Dubai and the Middle East, and is expanding rapidly into North Africa, Jordan, Lebanon, Qatar and the Far East. The company's portfolio of 52 towers is worth over AED15 billion. By partnering with world renowned architects and designers, DAMAC Properties aims to develop schemes that include residential, commercial and leisure facilities that will create an integrated community. The company's schemes are located in the most desirable and exclusive locations and the homes are built to a high quality specification that has become synonymous with the group. Driven by a passion for excellence, DAMAC Properties manage all their projects from start to finish. The company's diverse range of expertise allows them to control their land purchase activity, appointment of architects and designers, construction and sales and after sales service. In addition to support services provided by their Dubai headquarters, the company's comprehensive Customer Care Program provides solutions through its vast regional network with offices in the UK (London, Manchester and Glasgow), UAE, Iran, Russia, Jordan, Lebanon and Qatar. Damac Holding has grown over the years from a specialist catering company established in 1982, into a multi-billion dollar corporation to become one of the largest organizations in the Middle East. For further information, please refer to www.damacgroup.com and www.damacproperties.com.
Media contact:
Prem A. Ramachandran,
DAMAC Properties,
Tel: 00 9714 3322005
Fax: 00 9714 3311028
Email:prem@damacgroup.com
Agency Contact:
Ashutosh Gupta, PanGulf PR,
M: +97150 2834339
ashutosh@batespangulf.com
© Press Release 2007
