Complementing their partnership in the middle East region, CRayon and Snow software join OTHER key Technology Leaders at gitex 2015 to shOWcase their turnkey solutions in licensing and software asset management
Dubai, United Arab Emirates July 29, 2015 - Crayon Middle East and Snow Software announce today their joint participation at the GITEX Technology Week in 2015, which is being held from October 18th until the 22nd at the Dubai World Trade Center. Since its inception in 1981, GITEX has grown to be one of the most influential tech events on the planet. At the core of this 35th anniversary edition will be the rapidly changing IT and Smart Technology markets and the ripple effect they are having across key industry verticals
As more firms look to secure compliance and ROI from their IT estate investment, Crayon Middle East and Snow Software offer customers the right tools and assist them identifying their IT assets and vulnerabilities whilst significantly reducing costs. Both global experts will showcase during the event how Software Asset Management (SAM) technologies and services can help drive down the costs and risks associated with the growing use of applications across all platforms.
Joachim Hagström, Crayon MEA CEO commented, "We are delighted to be part of GITEX Technology Week for the second consecutive year and this time with our partners Snow Software, which we believe that their offering strongly complements our global expertise in Software Asset Management. We will together introduce the leading SAM platforms and tools and licensing knowledge that help organizations optimize their IT estate investment".
Crayon, are global leaders in software asset management (SAM), cloud, volume licensing and associated consulting services was appointed as the first Snow Software reseller in the Gulf region and the Kingdom of Saudi Arabia in Q1 2015. Crayon are trusted advisors to many of the globe's leading organizations with a deep strategic relationships with many of the world's leading technology publishers including; Microsoft, VMware, Citrix, Veeam, CommVault, ExtendASP, Ensim & Kelverion amongst a rich portfolio of other vendors. The multi award winning organisation won Microsoft LSP Global CA Partner of the year 2014 along with being crowned Microsoft Global SAM Partner of the year for 2013.
Snow Software's comprehensive SAM platform incorporates all computing platforms from the desktop estate through to complex Microsoft, IBM, Oracle and SAP datacenter environments, as well as tracking the use of applications hosted in the cloud. Extending these optimization capabilities to mobile devices represents a natural evolution of the Snow strengths as well as creating new development opportunities for complimentary solutions.
Andreas Stjernström, Regional Business Manager for Snow Software in the Middle East, added: "We see GITEX and the partnership with Crayon MEA as a perfect opportunity to meet with organizations and influencers in the Gulf region and beyond. Our goal is to stop organizations from paying too much for the software they consume, something that should be top of mind no matter what your industry or location. Organizations in the Middle East have a lot to gain by being more diligent about how they purchase and use software."
Crayon MEA and Snow Software will have their sales team and consulting delegates present at Stand # C7 - 30 in Hall 7, where visitors will be able to see and discuss the full range of services including customized solutions in Licensing, and Software Asset Management and tools.
About Crayon
Crayon are the global leader in Software Asset Management (SAM), Volume Licensing and associated Consulting and Professional Services. Trusted advisors to the world's leading organisations, we help ensure our clients truly optimise their licensing estate and remain compliant in the new hybrid cloud world.
The Company has over 750 employees and is headquartered in Oslo, Norway with branches around the world.
About Snow Software
Snow's mission is to stop organizations paying too much for the software they use, today and tomorrow.
Whether it is through lack of control, poor understanding or compliance failures, Snow believes that organizations today end up paying too high a price for their software.
To bring transparency and fairness to the consumption and licensing of software across the network, Snow provides on-premise and cloud-based Software Asset Management (SAM) solutions that safeguard the US $320 billion spent each year on enterprise software: ensuring organizations realize the full benefit of optimized licensing for all software publishers.
Today, more than 5,000 organizations around the world rely on Snow's SAM platforms to manage software licensing across more than ten million devices, from mobiles to desktops, datacenters to the cloud.
For additional information:
Media contact:
Crayon MEA
Rania Hamadeh
Head Of Marketing
Rania.hamadeh@crayon.com
Mob : +971 50 6588503
© Press Release 2015
