Dubai - Sofitel Dubai Downtown, the French elegance in the heart of the iconic downtown Dubai has enhanced its unwavering commitment to sustainable hospitality. The hotel and its dedicated management team have joined forces to champion sustainability and environmental care through a series of innovative measures.

In a bold move towards eliminating single-use plastic, Sofitel Dubai Downtown has established an in-house bottling plant that produces glass water bottles for the rooms, and meetings. The hotel has also taken steps to inform and engage guests in their sustainability efforts by highlighting reduced water and electricity consumption in linen cleaning. Moreover, all amenities are paper-packaged, while plastic take-away containers have been replaced with biodegradable materials, paper straws have replaced their plastic counterparts, and dining and cocktail cutlery have all transitioned to sustainable wooden alternatives. Additionally, the hotel has embraced digital transformation by digitizing all outlet menus minimizing their environmental footprint and implementing an innovative online system that not only streamlines operations but also significantly reduces paper and archive costs by an impressive 70%, making a substantial contribution to the hotel's overall sustainability efforts.

Taking a proactive stance on waste reduction, Sofitel Dubai Downtown has implemented conscious choices that make a significant impact. Today, all guest rooms feature convenient toiletry dispensers holding 400 ml of product that can be used until empty, greatly reducing waste compared to single-use bottles. Moreover, the hotel has introduced chemical dispensers to ensure standardized and tamper-proof dilution of laundry further contributing to their eco-friendly initiatives.

Recently, Sofitel Dubai Downtown has embraced the electric vehicle revolution by installing EV chargers in their parking. This initiative aims to facilitate and encourage the use of electric vehicles, further cementing their dedication to a greener future.      

"We are committed to being a leader in sustainable hospitality," said Caroline Trichet, General Manager of Sofitel Dubai Downtown. "We are proud of the initiatives we have implemented to reduce waste, conserve energy, and promote sustainability throughout our operations. Sofitel Dubai Downtown continues to explore more possibilities to drive our objective of sustainable practices.” 

Additionally, the hotel hosted a sustainability-focused, back to school event with a workshop to enlighten young kids on zero waste.  The educational workshop was designed to engage young minds in a series of hands-on activities, games, and interactive sessions and in learning about efficient sustainability through subjects like art and craft, science experiments, storytelling, team-building games and much more.

Sofitel Dubai Downtown`s commitment to a better life is also demonstrated through various initiatives for diversity and inclusion. As an active RiiSE member, the hotel has given the opportunity to women “Heartists” to grow with free access to “Accor's Global Leadership Program”, in addition to wellness support, extended maternity leave, and flexible schedules. Moreover, the hotel is collaborating with 'Evolvin' Women' to provide job opportunities and empower women from difficult backgrounds in Africa. The hotel`s commitment to inclusivity is mirrored in its recruitment with over 35 different nationalities within its staff, encompassing diverse backgrounds. In addition, the hotel recently partnered with Al Noor Dubai to provide training and opportunities for People of Determination in the hospitality field, two of them later being hired by the hotel. Recognized for its success, Sofitel Dubai Downtown has earned accolades like the Best Women in Leadership Program category at the prestigious Employee Happiness Summit and Awards.

With their unparalleled efforts, Sofitel Dubai Downtown remains a beacon of sustainable excellence in the hospitality landscape. 

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About Sofitel Dubai Downtown

Sofitel Dubai Downtown, is an idyllic oasis that blends urban sophistication with authentic luxury French service. It is the French elegance in the heart of the iconic downtown Dubai. Apart from the immediate proximity to the Dubai mall and Burj Khalifa, the hotel is a few minutes away from Dubai Arena, Dubai Opera, City Walk and also offers shuttle bus surice to Kite beach, La Mer beach, The Mall of the Emirates and other destinations. The hotel offers an exceptional setting for business, leisure and exploration within the New and Old Dubai. Blending Arabian hospitality with timeless French service, the hotel sends guests on a voyage into the Sofitel universe. Spanning 31 exquisite floors, 274 luxury rooms, 76 suites, including two-bedroom Downtown Suite, Presidential Suite and Royal Suite in addition to world-class leisure, conference and entertainment facilities including a stunning outdoor infinity pool, state-of-the-art gym and spa facilities, the hotel also features seven restaurants bars and lounges taking patrons on a culinary journey from the four corners of the globe. Welcome to the finer side of sophistication where you can step into a world of refined French heritage linked to local culture, elegance and seamless luxury.

About Accor

Accor is a world-leading hospitality group consisting of more than 5,200 properties and 10,000 food and beverage venues throughout 110 countries. The group has one of the industry’s most diverse and fully-integrated hospitality ecosystems encompassing more than 40 luxury, premium, midscale and economy hotel brands, entertainment and nightlife venues, restaurants and bars, branded private residences, shared accommodation properties, concierge services, co-working spaces and more. Accor’s unmatched position in lifestyle hospitality – one of the fastest growing categories in the industry – is led by Ennismore, a creative hospitality company with a global portfolio of entrepreneurial and founder-built brands with purpose at their heart. Accor boasts an unrivalled portfolio of distinctive brands and approximately 260,000 team members worldwide. 68 million members benefit from the company’s comprehensive loyalty program – ALL - Accor Live Limitless – a daily lifestyle companion that provides access to a wide variety of rewards, services and experiences. Through its Planet 21 – Acting Here, Accor Solidarity, RiiSE and ALL Heartist Fund initiatives, the Group is focused on driving positive action through business ethics, responsible tourism, environmental sustainability, community engagement, diversity and inclusivity. Founded in 1967, Accor SA is headquartered in France and publicly listed on the Euronext Paris Stock Exchange (ISIN code: FR0000120404) and on the OTC Market (Ticker: ACCYY) in the United States. For more information visit group.accor.com, or follow Accor on Twitter, Facebook, LinkedIn, and Instagram.

Website: Sofitel-dubai-downtown.com
Contact: Email: sddreservations@sofitel.com || Telephone: 04 503 6666
Social media: @SofitelDubaiDowntown (Facebook and Instagram)

For PR inquiries, contact SOCIATE PR:
Valencia de Souza, Senior PR Executive Email: valencia.desouza@sociate.ae