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The Nissan Patrol, known for its robust performance and luxurious comfort, has long been a favourite among residents in Abu Dhabi
Abu Dhabi: The Nissan Patrol continues to be a compelling choice for Abu Dhabi residents, according to research by Al Masaood Automobiles, the exclusive distributor of Nissan in Abu Dhabi, Al Ain, and the Western Region. The iconic vehicle's name recognition and family-friendly features are cited as the top factors influencing the purchasing decision.
The Nissan Patrol, known for its robust performance and luxurious comfort, has long been a favourite among residents in Abu Dhabi. Its reputation for reliability and durability, coupled with its spacious interiors and advanced safety features, make it an ideal choice for families. In a survey conducted by Al Masaood Automobiles over the spring of 2023, first time buyers of the car cited the Nissan Patrol’s reputation and name recognition as their primary motive for purchasing, while previous owners upgraded their model because of its family friendliness, price-competitiveness, and reliability.
“Customers in Abu Dhabi appreciate the Nissan Patrol for its blend of practicality, comfort, and performance," said Irfan Tansel, Chief Executive Officer, Al Masaood Automobiles. "Its name recognition, built over decades of proven performance, is a testament to the trust and confidence that customers place in the Nissan Patrol. The Patrol has a legacy where no price tag can possibly be attached.”
“At Al Masaood Automobiles, we recognize the importance of the Nissan Patrol to Abu Dhabi’s very cultural fabric, and even during the challenging times in the last few years, and in line with our customer-centric ethos, we still secured a constant supply of Nissan Patrol models to ensure that everyone that wanted this model could get their hands on one,” added Tansel.
The survey also found that nearly 60% of Nissan Patrol owners use the car for their daily commutes and family outings, and an adventurous 24% will take their cars off the beaten path for off-roading and recreational activities, due to the car’s ability to conquer all terrains. With a robust V8 option, the Nissan Patrol delivers impressive off-road capabilities, so it is not surprising that it makes for a popular choice for adventurous families who enjoy exploring the UAE's diverse landscapes.
"The Nissan Patrol is more than just a vehicle; it's a part of the family," added Tansel. "We are proud to offer a vehicle that carries with it such a prestigious legacy. A car that that not only meets, but also exceeds the expectations of our customers in Abu Dhabi."
Both V6 and V8 variants of the Nissan Patrol are available at Al Masaood Automobiles showrooms in Abu Dhabi, Al Ain, and the Western regions, with Al Masaood Automobiles currently offering a limited time exclusive seven-year warranty on all Nissan Patrol models – a first for the brand’s models. For further information on pricing, detailed specifications, available features, and more, visit (https://en.nissan-abudhabi.com/offers/patrol-summer-sale-offer.html).
About Al Masaood Automobiles
Al Masaood Automobiles is authorised distributor of Nissan, INFINITI and Renault in Abu Dhabi, Al Ain, and the Western Region for over 38 years, and brings to its customers a complete range of the most reliable 4x4, luxury, passenger, and commercial vehicles, efficiently catering to a large and diverse number of individual, fleet, and government users.
Al Masaood Automobiles’ extensive network coverage includes 10 showrooms for new cars, and 3 showrooms for used cars in Abu Dhabi, Al Ain, and the Western Region – including the flagship showroom complex at Musaffah with dedicated new vehicle delivery centre; 5 Service Centres and 6 Spare Parts outlets. In 2019, the company inaugurated its state-of-the-art 'R-Store' as an innovative one stop shop for Renault customers.
Recently, Al Masaood Automobiles successfully bagged the Global Nissan Aftersales Award for the 2020 and 2021 fiscal year after outperforming other Nissan dealers internationally within its segment. Al Masaood Automobiles had previously scooped the prestigious Nissan Global Dealer Award in 2013 and 2019 and has been the recipient of the ‘Exemplary Performance in Sales and Customer Experience Award’ by Nissan in the year 2017. Al Masaood Automobiles was also titled as the winner of the Renault Global Partners Award, “P.A.R.I.S. Challenge” for the year 2019. The company enhances its success through strong tie-ups with leading banks, offering to its customers easy finance solutions and facilitating the purchase process with insurance, finance and accessories under one roof.
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