Dubai, UAE: Homegrown communications agency Matrix Public Relations maintained its winning streak at this year’s Middle East Public Relations Association’s (MEPRA) Awards bagging seven prestigious awards across various fiercely-contested categories.

The momentous achievement comes hot on the heels of yet another big win for the Dubai-based PR agency after it scooped top honors at the PRCA MENA Digital Awards - an initiative that recognizes the talent and impact of individuals, teams, and campaigns from the best of the digital PR and communications profession.

Dubbed one of the largest-ever awards since its inception, the MEPRA Awards, which took place at Atlantis the Palm, Dubai, on December 8, brought together leading communications agencies and in-house comms teams across the region to battle it out in over 40 categories.

During the glamorous annual awards event, which hosted more than 500 guests from the MENA region Matrix Public Relations emerged as the Gold winner in one hotly contested category, scooped Silver trophies in two coveted categories and Bronze in four. At the PRCA Digital Awards, Matrix scooped two high-profile honors, further cementing itself as a data and digital-driven agency.

** MEPRA Awards **

Gold - Best Financial Services Award: Century Financial Services (leading financial services provider in the region)

Silver - Best Crisis Communications/Issues Management Strategy: FTFT Capital (industry leaders in blockchain and cryptocurrency)

Silver - Best Transportation & Logistics Campaign: Shipsy (one of the largest logistics companies in the region)

Bronze - Best Retail Campaign: Vatika (leading hair care brand in the region)

Bronze - Best Technology Campaign: Acronis (cyber protection experts)

Bronze - Best Non-profit/Humanitarian/Charitable Campaign: Dabur (largest Ayurveda and Natural consumer Products Company in the world)

Bronze - Best Use of Digital Communications: FTFT Capital

** PRCA MENA Digital Awards **

Digital Professional of the Year: Melwyn Abraham (PR and Digital Director, Matrix PR)

Best Use of Paid Media in a Campaign: Matrix PR

“We are humbled and proud to have been recognized for our contribution, ideas, and go-getter attitude by our industry peers. This momentous achievement demonstrates our collective motivation to add value to our client’s campaigns an in turn ultimately achieve greatness in the industry. Winning these prestigious awards will truly inspire the Matrix team to continue striving for more success in the future,” said Hilmarie Hutchison, chief executive officer, Matrix Public Relations.

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About Matrix:

Matrix Public Relations, founded in 1999, is a multi-award-winning Dubai-based boutique PR consultancy with well-established regional and international partners. They specialize in corporate reputation management, both online and via traditional media channels, crisis communications, and have built a solid portfolio of clients in the technology and blockchain industry. As a reliable communications partner Matrix Public Relations marries international PR expertise with perceptive local knowledge to plan and implement strategic communication initiatives that make a difference for all their clients.

Matrix PR is also the regional representative of the MTI Network, the global crisis management network and the Plexus Group, a global alliance of best-of-breed boutique PR agencies. With its unique communication solutions and strong media relations, Matrix PR helps its clients across all industries to be more successful. Matrix PR was founded by Jack Pearce, co-founder and former chairman of the Middle East Public Relations Association (MEPRA) and one of the foremost experts in PR and Crisis Management in the region.

Matrix PR is an active member of industry associations MEPRA and Public Relations Consultants Association Middle East and Africa (PRCA MENA). The agency manages their own podcast called The Matrix Green Pill where they feature the fascinating journeys of real people – those impacting the lives of others, for good, including entrepreneurs and innovators who are influencing and shaping the future of our region.

https://www.matrixdubai.com/public-relations/
Email: press@matrixdubai.com