Dubai, United Arab Emirates: Global media intelligence company CARMA has launched in Indonesia as part of its on-going expansion in Asia.
CARMA Asia Managing Director, Andrew Nicholls, describes Indonesia as both an important market for existing CARMA clients, and a key growth opportunity with “a vibrant media and PR industry”.
The company has named Amira Kanifah to lead business development from Jakarta. She brings over ten years’ experience in market research in Asia with companies like Nielsen and Kantar.
Nicholls adds, “I’m looking forward to working with Amira to better serve our clients and support our expansion plans in Indonesia. Her track record in the market as a trusted advisor to organisations and her local network will extend CARMA’s reputation as a leader in software and research solutions.”
CARMA combines media and research expertise with cutting edge technology to analyse social, digital, print, and broadcast data in over 100 languages. Services are customised to address individual objectives of PR teams, such as evaluating the performance of PR campaigns, analysing the competitor landscape, or monitoring brand sentiment.
The company operates across five continents, with clients spanning a diversity of sectors including automotive, defence, finance and energy.
CARMA Group CEO, Mazen Nahawi, added, “Asia has shown tremendous growth for CARMA and has grown in a relatively short space of time to become one of our key markets, globally. Our expansion into Indonesia underpins a deepening of CARMA’s commitment to the region.”
For more information about CARMA International Ltd, its expert team and their work, visit www.carma.com.
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To schedule an interview with key CARMA stakeholders, or for further information please contact Khyati Megchiani at Brazen MENA
About CARMA
CARMA is the world’s most experienced media intelligence service provider. Established in 1984 and relaunched in 2016, the company has grown today to work with over 3,500 brands and organisations across the world. CARMA helps its clients use media intelligence to navigate and understand the disrupted media landscape, operate strategically, and demonstrate success with industry-leading media monitoring and communications evaluation programs. CARMA blends expert technologies, powering real-time data insights, with a global team of experienced PR measurement consultants. Led by Co-Managing Partners – former FIBEP Chair Mazen Nahawi and former AMEC Chair Richard Bagnall – and with 600+ staff across five continents, CARMA’s unparalleled experience, expertise and client service makes it the first-choice media intelligence provider for any organisation looking to understand the media and refine and prove the value of their public relations.
