• Siemens will offer an extensive training program for over 100 Ceer engineers

Ceer, Saudi Arabia’s first electric vehicle (EV) brand, will be entering into new directed sourcing agreements with third party line builders and contractors and Siemens for an advanced automation system for its manufacturing facility in King Abdullah Economic City. This collaboration will redefine automotive manufacturing in Saudi Arabia and will enhance the Kingdom’s economic growth, with projections of an additional US$8 billion to Saudi Arabia’s GDP by 2034.  

The core element of the agreements involves integrating Siemens Digital Industries’ solutions to ensure streamlined digitalization and automation within Ceer’s operations. As part of the commitment to knowledge-sharing, Siemens will offer an extensive training program for 100 engineers at Ceer. This initiative will cultivate local expertise, familiarizing them with Siemens’ advanced technologies, and will help to develop a competent workforce ready to spearhead innovation in the automotive sector.

“Our collaboration with Siemens is a significant step toward realizing Ceer’s vision of placing Saudi Arabia at the forefront of the global EV industry,” said Jim DeLuca, Ceer’s CEO. “We are deploying state-of-the-art technologies that will make our plant more productive and efficient, and that will enable us to meet the ambitious target of rolling out Ceer’s portfolio of vehicles in the coming years.”

Siemens concept for “Totally Integrated Automation” will play a central role in controlling and driving all aspects of production; Ceer’s manufacturing facility will deploy Siemens' automation across manufacturing lines and production sections. Siemens Simatic Controllers will enable Ceer to automate factory operations such as robots and conveyor lines, including safety functionality.

“We are committed to elevating the automotive manufacturing sector in Saudi Arabia,” said Fawwaz Alshammari, SVP and Country Head of Digital Industries at Siemens Saudi Arabia. “Our dedication to the Kingdom's sustainable growth is evident in localizing technologies and developing talent through our training initiatives in many sectors.”

About Siemens AG

Siemens AG (Berlin and Munich) is a technology company focused on industry, infrastructure, transport, and healthcare. From more resource-efficient factories, resilient supply chains, and smarter buildings and grids, to cleaner and more comfortable transportation as well as advanced healthcare, the company creates technology with purpose adding real value for customers. By combining the real and the digital worlds, Siemens empowers its customers to transform their industries and markets, helping them to transform the everyday for billions of people. Siemens also owns a majority stake in the publicly listed company Siemens Healthineers, a globally leading medical technology provider shaping the future of healthcare. In addition, Siemens holds a minority stake in Siemens Energy, a global leader in the transmission and generation of electrical power.

In fiscal 2022, which ended on September 30, 2022, the Siemens Group generated revenue of €72.0 billion and net income of €4.4 billion. As of September 30, 2022, the company employed around 311,000 people worldwide. Further information is available on the Internet at www.siemens.com.

About Ceer

Ceer is the first Saudi automotive brand to produce electric vehicles in Saudi Arabia, and will offer a range of vehicles to consumers in Saudi Arabia and the MENA region, including sedans and sports utility vehicles. The company, which is a joint venture between PIF and Hon Hai Precision Industry Co.  (“Foxconn”), will license component technology from BMW for use in the vehicle development process. Foxconn will develop the electrical architecture of the vehicles, resulting in a portfolio of products that will lead in the areas of infotainment, connectivity and autonomous driving technologies. Each vehicle will be designed and manufactured in Saudi Arabia and tested to the highest global automotive quality control and safety standards.