• The new vehicle is available in 7 grades and 7 distinct exterior hues.

Jeddah, Saudi Arabia: Abdul Latif Jameel Motors, the authorized distributor of Toyota vehicles in Saudi Arabia since 1955, unveiled the all-new Toyota Camry, redefining automotive excellence with its refreshed design and advanced technology. The vehicle has elevated the benchmark in the mid-size sedan segment, combining a sophisticated design and advanced technology to captivate drivers across Saudi Arabia.

Featuring the latest HEV System – the fifth generation of the Series Parallel Hybrid Electric Vehicle System – the 2025 Toyota Camry seamlessly blends utility, performance, and peace of mind. This state-of-the-art HEV system contributes to a dynamic driving experience, aligning with the market’s shift towards electrification and Toyota’s Beyond Zero vision to reach carbon neutrality through its products, services, operations, and beyond. Other key enhancements include improved vehicle efficiency and driving response, offering a more engaging and controllable driving experience.

The car is now offered in seven distinct grades, three are gasoline and four are hybrid: Base-grade (E, E HEV, E PLUS HEV), Mid-grade (LE, LE HEV), and High-grade (GRANDE, LUMIERE HEV). Previously considered base grades, the LE and LE HEV now constitute the mid-grade category after renaming the models.

With its sleek lines, aggressive front grille, and aerodynamic contours, the new vehicle boasts a striking and efficient exterior, creating a dynamic, sporty image. Its interior reflects modern simplicity with an emphasis on material quality, blending style and functionality seamlessly. Wheel options include 18-inch alloy for sportiness, 17 inches for elegant sportiness, and 16 inches for a premium look.

In addition to its elegant design, the all-new Toyota Camry provides guests with a comprehensive array of safety technologies. These include Toyota Safety Sense 3.0 (TSS3) with advanced features such as Pre-Collision System (PCS), Lane Departure Alert (LDA), Dynamic Radar Cruise Control (DRCC), Lane Tracing Assist (LTA), and Automatic High Beam (AHB), among others.

The new vehicle also offers seamless device integration with a large 12.3-inch Combi Meter, 12.3-inch multimedia screen, the latest 21MM wireless Apple CarPlay®, and a wireless charger. Additionally, the rear seat controls provide convenient A/C control, audio control, and electronic reclining rear seats for ultimate passenger comfort.

Mazin Ghazi Jameel, Managing Director of Toyota Marketing Operations, Abdul Latif Jameel Motors, said “The 2025 Toyota Camry redefines excellence with its groundbreaking design and enhanced features, setting a new standard in the mid-size sedan segment. This model exemplifies our commitment to superior craftsmanship and advanced safety, offering drivers an unparalleled experience. It is a testament to our dedication to innovation and sustainability, reflecting a future-oriented approach that embraces the latest trends in electrification and sustainability.”

The all-new Camry comes in 7 exciting exterior hues Platinum White Pearl MC., Silver ME, Precious Metal, Attitude Black MC., Emotional Red, Precious Bronze, and DK. Blue MC.

Since 1955, Abdul Latif Jameel Motors has worked together with Toyota Motor Corporation to deliver a premium experience of automotive ownership and aftersales services in Saudi Arabia. Leveraging decades of considerable expertise across the mobility value chain, Abdul Latif Jameel Motors continues to improve products and services – meeting the evolving needs of its guests.

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About Abdul Latif Jameel Motors

Abdul Latif Jameel Motors was established in 1955 in Saudi Arabia. It was appointed as the authorized distributor for Toyota in the same year and Lexus in 1989. Guided by the ‘guest first’ approach and Kaizen philosophy, Abdul Latif Jameel Motors is dedicated to establishing itself as the preferred mobility partner, meeting the evolving needs of the Kingdom and its people.

For more information, please visit alj.com. and Toyota.com.sa.

For further information, please contact: Abdul Latif Jameel Motors, media@alj.com, and Instinctif Partners, ALJM_Toyota@instinctif.com.

© Abdul Latif Jameel Import & Distribution Company Ltd. (Abdul Latif Jameel Motors).  All rights fully reserved.  The Abdul Latif Jameel name, and the Abdul Latif Jameel logotype and pentagon-shaped graphic are trademarks, or registered trademarks of Abdul Latif Jameel IPR Company Limited.

The term “Abdul Latif Jameel” refers broadly to several distinct, separate and independent legal entities. Abdul Latif Jameel is not itself a corporate entity, association or conglomerate run by an overarching parent company but merely refers to a group of distinct and wholly separate legal entities that are collectively referred to as Abdul Latif Jameel. Abdul Latif Jameel is not a corporate group as defined in section 1161(5) of the Companies Act 2006.

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