Dubai, 8 May, Brand Lounge, the regional branding consultancy & the designated partner of ‘Trout & Partners’ in the Middle East & Africa, won 8 prestigious awards at the fifth annual Transform Awards MENA ceremony, held on 8 May at the St. Regis Dubai, Al Habtoor City.
The accolades, which include 4 gold awards, 2 silver and 2 highly commended, are in recognition of Brand Lounge's innovative rebranding and branding development by global industry specialists. Brand Lounge won four gold awards in "best brand architecture solution", "best place or nation brand", "best visual identity from the education sector", and "best visual identity from the healthcare and pharmaceuticals sector". It also collected two silver awards in "best corporate rebrand following a merger or acquisition", and "best naming strategy", in addition to two highly commended awards in "best strategic or creative development of a new brand", and "best development of a new brand within an existing brand portfolio".
Such a portfolio of awards celebrates and represents the best in brand development in MENA region and demonstrates the impact that brands have on businesses.
Commenting on this well-earned success, publishing editor at Transform magazine Andrew Thomas said: “This is the third year we have seen Brand Lounge reach the shortlist at the Transform Awards, and it was, without doubt, their most successful. Their submissions shone through, making them clear winners in a number of different categories”.
Hasan Fadlallah, Founder & CEO of Brand Lounge commented on his firm’s storming win: “We are delighted to be associated with Transform MENA Awards, a credible name in the branding industry, and are thrilled to be one of the most awarded branding consultancies in the region which is a true testimonial for our efforts and leadership stance in branding - a perfect embodiment of our mission to maximize value through uncovering the point of differentiation”.
The 2018 Transform MENA Awards celebrated outstanding branding and rebranding projects from the Middle East and North Africa.
For more information, please contact:
Contact: Lubna El Bannan
Phone: 0091-4-446-4089
Email: lubna@brandloungeme.com
About Brand Lounge
Brand Lounge is an award-winning regional branding consultancy & the designated partner of ‘Trout & Partners’ in the Middle East & Africa. Our purpose is to maximize value through uncovering your point of differentiation in today’s increasingly competitive environment. We help companies develop differentiated brand strategies, design human-centric visual identities and deploy inside-out traditional and digital branding experiences. Our five-stage process takes our clients on a voyage of – Discovery, strategy Development, Design, Delivery of an identity and the Deployment of the initiatives, internal and external that will bring the brand to life and deliver the growth that all businesses seek. Founded in 2006 in Dubai, Brand Lounge today is one of the region’s leading homegrown brand consultancies and the regional representative of the Trout & Partners network of specialist consulting firms now in 36 countries around the world. Our focus is the Middle East, but our client base is taking us to increasingly distant territories. Visit us at www.brandloungeme.com to learn how.
© Press Release 2018
