DUBAI: Subsidiarity of banking system and digitalization boost of banking sector is the need of the hour, say experts assembled at Finnovex Middle East 2021 in Dubai. Reach and relevance are the golden word that the industry must include in its constitution and follow for transformation of banking sector in the Middle East, one of the world's fastest growing regions in the banking and capital markets sector.

Digitalization is about leveraging technology and innovative tool to improve the efficiency and efficacy of a given process. Because of the multidimensional benefits this brings, digitalization and by association, digital transformation are top of mind in banking industry boardrooms.

The Finnovex Middle East 2021 is organized by Exibex, the organisers of Finnovex Global Series, the leading summit on financial services innovation and excellence. The two-day International Summit themed “Digging Deeper into Resilient and Agile Transformation Strategies”, examine how technology is reimagining banking innovation for 2021 and beyond.

The Finnovex Middle East 2021 is taking place in a hybrid format having in-person sessions at Conrad Dubai being with a simultaneous virtual streaming online on September 7 and 8, 2021. The summit hosting thought leaders from top banks and financial institutions from the region and beyond addressing over 400 delegates attending in-person and online.

Speaking at the event, Mr. Pritesh B. Kotecha, Senior Vice President (Europe, Middle East & Africa), SmartStream Technologies said, “In many cases, the way we look at the problem, is the problem. The Digital Economy, accelerated by Covid, demands Banks & Fintechs approach challenges and opportunities together, in partnership. This is more than selling a product or granting a license. Banks hold the ultimate data, Fintechs are built to innovate. The combination of these is the secret sauce that allows true customer centricity. Today's event aims to forge such partnerships.”

Mr. Massimo Falcioni, CEO of ECI, said: “In line with His Highness, Sheikh Mohammed bin Rashid Al Maktoum's vision, the UAE Federal export credit company, Etihad Credit Insurance always adopts innovation and digital transformation; in order to provide utmost support to UAE exporters and re-exporters, we continuously forge strategic partnerships with leading players in this field to provide seamless trade credit insurance procedures. Moreover, we aim to support the UAE’s non-oil diversification goals through our innovative digital products that will boost the competitiveness of UAE businesses and exports.”

Mr. Frederic de Melker, Managing Director of Personal Banking at RAKBANK, said, “We are delighted to be associated with Finnovex ME. Banks and Fintechs will have to co-exist to build a customer-centric financial ecosystem. At RAKBANK, we believe the backbone of this

ecosystem will be effective & accelerated digital transformation not only in systems and processes but also in the organizational culture to enhance and provide a seamless customer experience at every touchpoint in the journey.”

“The COVID-19 pandemic is essentially altering the digital usage behavior of bank clients. The IT ecosystems of many conventional organizations are approaching the end of their lifecycle and will have to be replaced in the foreseeable future. There is a growing need to develop digital skills across the sector,” Mr. Ahmed further said.

Ms Banali Malhotra, Director - Marketing, RAKBANK said, “Digital adoption has exponentially grown during the pandemic. We at RAKBANK marketing not only think digital-first but also ensure that we support strategic partnerships to help build a customer-centric ecosystem that facilitates seamless journeys.”

Commenting on the summit, Mr. Shabaz Ahmed, Executive Director at Exibex, said, “We are happy to bring the third edition of the Finnovex Middle East Hybrid Summit to the people of Middle East region. We are grateful to the UAE government, and we would like to extend our gratitude to the rulers of the country to conduct a highly efficient vaccination drive and making it possible for the UAE to get back normalcy. Dubai is well known as the MICE capital of the region for a reason. Dubai is one of the world’s top-20 business destinations. It has a beneficial location within close flying distance of some of the world’s most dynamic business tourism source markets, and the emirate also remains a popular destination for its neighbors in the gulf and wider region even during the pandemic.”

He added “This year’s summit is focusing on how technology is reimagining banking innovation for 2021 and beyond. We are extremely happy that the numbers of speakers and the audience for our summit has more than doubled this year, making the summit even more exciting.”

The two-day summit will bring together over 400 plus delegates from top banks and financial institutions like RAKBANK; Zand; Etihad Credit Insurance (ECI); Al Rajhi Bank; Abu Dhabi Islamic Bank; Dubai Islamic Bank; Saudi British Bank (SABB); AXA Gulf; Tasheel Finance; BLOM Bank; Banque Saudi Fransi; Social Development Bank (SDB); National Bank of Oman; Dubai International Financial Center; National Bank of Bahrain; Emirates NBD; National Bank of Fujairah who will discuss how technology is reimagining banking innovation for 2021 and beyond through focused panel discussions and keynote presentations.

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ABOUT EXIBEX

Exibex relies on the 3-Es of business: Experience, Expertise and Excellence. We carry this attitude and add our touch to everything that we do. Our team is an ensemble of dynamic and vibrant individuals who have decades of experience in the world of C-level networking. Our experience and expertise, put together, provide us excellence in what we do and allow us to create events which open continual opportunities. Our platforms enable acceleration of both individual and organizational performance, to benefit global business leaders.

We comprehend the challenges organizations face in this volatile and uncertain market, so we look to help your core revenue generation teams by building a complete 360-degree package tailored to your business strategies, goals, and needs.

For media queries, please contact:
Saad Aqeel
Watermelon PR
Dubai, UAE
+971 4 2833 655 saad@watermelonme.com 

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