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Dubai: Aster Volunteers and Emirates NBD employees joined hands to clean up plastic wastes from Al Qudra Desert. The initiative saw 181 participants gather to remove up to 79 bags of harmful waste from the area for the benefit of the desert’s natural habitat.
Al Qudra desert is popular among UAE residents for desert trips and overnight camping. However, disposable waste which are often left behind can have a negative impact on the surrounding greenery and wildlife. It is said that almost 50% of the camel deaths in UAE are caused due to consumption of plastic waste.[1]
“Our relationship with the ecosystem is symbiotic and it is important to ensure that we treat our planet with care. Our Green Choices initiative is aimed at creating a sustainable environment that not only supports human welfare but also the natural flora and fauna that share the planet with us,” commented Dr. Azad Moopen, Founder Chairman and Managing Director of Aster DM Healthcare.
“As a leading Dubai bank with a deep commitment to the UAE community and our environment, Emirates NBD was humbled to join hands with Aster Volunteers to make a meaningful difference to the desert habitat of Al Qudra,” said Fuad Shaiban, Senior Vice President, Head of HR Business Partnerships at Emirates NBD.
On occasion of Aster DM Healthcare’s 33rd anniversary in December last year, the organization launched the Green Choices campaign. As part of this, 20,000 employees took a pledge to go for ‘green choices’ with an aim to reduce, reuse and recycle as much as possible. The Al Qudra desert clean up initiative was launched as a part of the wider campaign by Aster Volunteers’ to protect the planet and build a green future. Similar clean-up drives are being organized by Aster Volunteers in GCC and India targeting public parks, beaches and deserts in February.
Aster Volunteers is a corporate social responsibility initiative of Aster DM Healthcare that has impacted over 1.3 million lives.
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About Aster Volunteers, the global CSR programme of Aster DM Healthcare
Aster Volunteers programme, the global corporate social responsibility initiative of Aster DM Healthcare, was launched on occasion of the company's 30th anniversary in 2017 and provides a platform which bridges the gap between people who would like to help with those in need. Driven by Aster DM Foundation, through various initiatives, the programme has been able to impact 1.3 million+ lives across geographies. Aster Volunteers have been able to treat 282,254 individuals through mobile medical camps; 165,652 people have benefitted from basic life support trainings and 35,440 free surgeries as well as health investigations were conducted; supported with the recruitment of 110 differently abled people and treated 525, 517 people through 3,584 medical camps. The aid programme in Somali land, Jordan, Bangladesh and Kerala has benefitted 288,158 people; while 20,920 children have benefitted under Child Health & Wellness initiatives. Aster Volunteers have also undertaken 131 initiatives towards Sustainability & Community Connect.
About Aster DM Healthcare
Aster DM Healthcare Limited is one of the largest private healthcare service providers operating in multiple GCC states and is an emerging healthcare player in India. With an inherent emphasis on clinical excellence, we are one of the few entities in the world with a strong presence across primary, secondary, tertiary and quaternary healthcare through our hospitals, and clinics. We have over 20,000 plus dedicated employees across the geographies that we are present in, delivering a simple yet strong promise to our different stakeholders: “We’ll treat you well.” We reach out to all economic segments in the GCC states through our differentiated healthcare services across the “Aster”, “Medcare” and “Access” brands.
For more information about us, please visit www.asterdmhealthcare.com or contact:
Lavanya Mandal
Head of PR and Internal Communications
Aster DM Healthcare
Tel: +971 528126577
Email: lavanya.mandal@asterdmhealthcare.com
Bejoy Changarath
Assistant General Manager - PR & Media Relations
Aster DM Healthcare
Tel: +971 524073559
Email: bejoy.changarath@asterdmhealthcare.com
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