Prime members in the UAE saved hundreds of thousands of Dirhams during Prime Day

Millions of people around the world streamed Prime Day events including the Prime Day Concert presented by Amazon Music and headlined by 10-time GRAMMY Award-winning artist Taylor Swift

DUBAI – (NASDAQ:AMZN) — This year, Prime Day was once again the largest shopping event worldwide in Amazon history with more than one million deals exclusively for Prime members. Over the two days of Prime Day, on July 15 and 16, Prime members purchased more than 175 million items.

“We want to thank Prime members all around the world,” said Jeff Bezos, Amazon founder and CEO. “Members purchased millions of Alexa-enabled devices, received tens of millions of dollars in savings by shopping from Whole Foods Market and bought more than $2 billion of products from independent small and medium-sized businesses. Huge thank you to Amazonians everywhere who made this day possible for customers.”

“Only weeks after the local launch of Prime, UAE Prime members had the chance to join members around the world in shopping epic deals during Amazon’s Prime Day” said Ronaldo Mouchawar, Vice President, Amazon MENA. “Prime Members in the UAE enjoyed deals on thousands of items, and best-selling product categories in the UAE included Health, Beauty and Perfumes, Electronics, and Grocery. 50% of products purchased by customers during Prime Day in the UAE came from innovators and entrepreneurs – most of which are small and medium-sized businesses.”

Global Highlights from Prime Day 2019 

  • Prime members worldwide saved more than one billion dollars throughout Prime Day.
  • Millions of items shipped in one day or faster using Prime Free One-Day, Prime Free Same-Day, or Prime Now worldwide – making it the fastest Prime Day ever.
  • Members in 18 countries shopped – double the number during the first Prime Day five years ago.
  • Amazon welcomed more new Prime members on July 15 than any previous day, and almost as many on July 16 – making these the two biggest days ever for member signups.
  • Customers made their homes smarter this Prime Day by purchasing millions of smart home devices.

More Entertainment this Prime Day than Ever Before

Millions of people around the world streamed Prime Day events – including the Twitch Prime Crown Cup featuring FIFA 19 and Apex Legends and the Prime Day Concert presented by Amazon Music and headlined by 10-time GRAMMY Award-winning artist Taylor Swift. Highlights from the Prime Day Concert include Taylor Swift performing “You Need to Calm Down” live for the first time ever; SZA performing a rendition of the iconic ‘90s pop classic “Kiss Me” by Sixpence None The Richer; Dua Lipa’s rousing performance of her hit, “Blow Your Mind (Mwah);” and Becky G’s world debut of her fiery new track entitled “Dollar.” Prime members in 200 countries can still exclusively watch select songs from each performance from the Prime Day Concert on Prime Video. For more details on the show and to add it to your watchlist, head to primevideo.com/primedayconcert. 

United Arab Emirates Highlights from Prime Day 2019

  • Deal categories enjoyed most by members in the UAE included Health, Beauty and Perfumes, Baby Products, and Pet Products.
  • Members in the UAE purchased more than 21,000 liters of bottled water, more 8,500 kg of powder detergent and more than 15,000 square meters of paper towels.
  • The best-selling Amazon devices in the UAE were the Kindle Paperwhite and the All-New Kindle.
  • Members in the UAE were able to stay local and shop globally on their local Amazon site, with thousands of items purchased internationally from Amazon US. 

Prime Day Best Sellers by Country

Members shopped across nearly the entire catalog of products including electronics, beauty, fashion, grocery, toys, furniture, everyday essentials, school supplies, and more. Some of the top-selling deals from around the world, excluding devices, included:

  • United States: LifeStraw Personal Water Filter, Instant Pot DUO60, and 23andMe Health + Ancestry kits
  • United Kingdom: Sony PlayStation Classic Console, Oral-B SmartSeries Electric Toothbrush, and Shark Vacuum Cleaner
  • United Arab Emirates: Al Ain Bottled Water, Ariel Laundry Detergent, and Fine Towel Tissue Roll
  • Spain: yobola Wireless Bluetooth Headphones, Philips Multigroom Series 7000 All-in-One Trimmer, and DoDot Diapers
  • Singapore: Meiji Fresh Milk, Coca-Cola Zero Sugar Soft Drink, and Kleenex Clean Care Bath Tissue
  • Netherlands: Mama Bear Diapers, SanDisk 128 GB Memory Card, and Philips Hue White and Color Ambiance Light
  • Mexico: Nintendo Switch, HP Monitor 22w Borderless, and Nautica Travel Sport Eau de Toilette Spray
  • Luxembourg: JBL Charge 3 Stealth Edition Bluetooth Portable Boombox, Tefal Jamie Oliver Stainless Steel Pan, and iRobot Roomba 671
  • Japan: Happy Belly Water, Anker PowerCore 10,000 Mobile Battery, and Pampers Premium Protection Diapers
  • Italy: NESCAFÉ Dolce Gusto Barista Caffè Espresso, Dash 3-in-1 Detergent Pods, and AUKEY Powerbank Portable Charger
  • India: Syska 9-Watt Smart LED Bulb Compatible with Amazon Alexa, boAt Rockerz Sports Bluetooth Wireless Earphones, and Godrej Aer Pocket Bathroom Fragrance
  • Germany and Austria: JBL Bluetooth Speaker, Tefal Jamie Oliver Stainless Steel Pan, and OSRAM Smart+ Plug Zigbee Switchable Light Socket
  • France: iRobot Roomba 671, Lunii Story Telling Factory, and Oral-B SmartSeries Electric Toothbrush
  • China: Dove Exfoliating Scrub, L’Oreal Rejuvenating Eye Cream, and Silk’n Permanent Hair Removal Device
  • Canada: PlayStation 4 Slim with Spiderman and Horizon Zero Dawn, LifeStraw Personal Water Filter, and 23andMe Health + Ancestry kits
  • Belgium: OSRAM Smart+ Plug Zigbee Switchable Light Socket, SanDisk 128GB Memory Card, and Brita Water Filter
  • Australia: Mario Kart 8 Deluxe, Finish Powerball All-in-1 Max Dishwasher Tablets, and Huggies Ultra Dry Nappies

Spotlighting Small and Medium-Sized Businesses

Prime Day 2019 was another record-breaking success for independent third-party sellers—mostly small and medium-sized businesses. These innovators, artisans, and entrepreneurs are an invaluable part of the Amazon family. Products from these unique businesses increase variety and contribute to the ever-expanding selection available to Prime members worldwide. Globally, these businesses far exceeded $2 billion in sales this Prime Day, making it the biggest Amazon shopping event ever for third-party sellers when comparing two-day periods.

Every Day Made Better with Prime

Prime was designed to make your life better every day. Over 100 million paid members around the world enjoy the many benefits of Prime, including shopping and entertainment. In the UAE, that includes unlimited access to award-winning movies and TV episodes with Prime Video, video game benefits with Twitch Prime, and more. Prime was built on the foundation of unlimited fast, free shipping and members in the UAE receive free delivery on millions of local and international items, early access to select Lightning Deals, and exclusive access to shop deals on Prime Day. Customers can join Prime for AED 16 per month, or alternatively they can save by joining for an AED 140 annual payment. Further, until 31 October 2019, monthly customers can enjoy an introductory promotional price of AED 12 per month. All customers can try Prime free of charge with a no obligation 30-day trial at Amazon.ae/Prime.

About Amazon

Amazon is guided by four principles: customer obsession rather than competitor focus, passion for invention, commitment to operational excellence, and long-term thinking. Customer reviews, 1-Click shopping, personalized recommendations, Prime, Fulfillment by Amazon, AWS, Kindle Direct Publishing, Kindle, Fire tablets, Fire TV, Amazon Echo, and Alexa are some of the products and services pioneered by Amazon. For more information, visit amazon.com/about and follow @AmazonNews.

© Press Release 2019

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