Abu Dhabi company introduces established European tyre-maker to UAE.
Abu Dhabi: Central Motors and Equipment (CM&E) has announced the addition of TAURUS tyres to its extensive portfolio of high-quality automotive products and parts.
CM&E, an automotive member of ALFAHIM, will offer the established European tyre-maker’s products to private motorists, company fleets and transport firms across Abu Dhabi and the UAE.
As the official distributor of MICHELIN tyres in the Emirate of Abu Dhabi, CM&E has been supplying motorists in the capital with the highest standards of service and best-in-class automotive parts for more than 30 years.
The addition of TAURUS tyres to its inventory is part of CM&E’s commitment to provide its customers with every option, from premium brands such as MICHELIN to affordable alternatives. Moreover, the premium features and attractive pricing of TAURUS tyres means even more motorists will be able to experience CM&E’s award-winning levels of service.
Based in Hungary, TAURUS has been making budget-friendly, high-quality tyres for more than a century. Its products meet strict European Union and regional quality regulations, combined with ultra-modern technologies and innovation.
Oussama Jlailati, Michelin Brand Manager of CM&E, said: “CM&E prides itself on being able to meet the priorities of its diverse clientele. We operate in a fast-paced and demanding auto market; hence, it is important to provide a range of options and products that suit a variety of needs. TAURUS tyres will allow us to further extend the range of high-quality automotive products we offer to our customers.”
Eric Savarit, Business Development Manager at TAURUS Middle East, said: “We are delighted to partner with CM&E to bring our range of affordable high-performance and ultra-high-performance TAURUS tyres for passenger cars to the UAE market. The tyres are accessible to the budget-conscious driver while delivering safety, reliability and high performance. CM&E has a long history of excellence in the automotive industry and we look forward to working with its extensive network of customers and clients.”
-Ends-
About Central Motors & Equipment
Central Motors & Equipment (CM&E) offers a diverse range of products and services to UAE’s retail and wholesale markets with its own outlets in Abu Dhabi, Al Ain, Dubai and Sharjah. Since its inception, CM&E has expanded its portfolio taking in complementary brands with exclusive agency agreements for the UAE. CME is the official distributor of Michelin Tyres in Abu Dhabi & Al Ain and Bosch Automotive parts, Bosch Car Service, Osram, Knorr-Bremse, Bosch Power Tools and Dremel in UAE.
Partnering with Abu Dhabi National Oil Company (ADNOC) Distribution, CME has two branches in ADNOC stations in Abu Dhabi: Al Bateen ADNOC Petrol Station, Embassies Area ADNOC Petrol Station and Shabout ADNOC petrol Station. CME is also the representative of the famous franchise, TYREPLUS.
About ALFAHIM
ALFAHIM is one of the UAE’s most successful family businesses. Based in Abu Dhabi, the Group has played an intrinsic role in the development of the country’s progressive economy and continues to harness its assets to deliver on a clearly defined mission: To remain a leading sustainable group of companies providing prosperity for future generations across multiple industries.
Through its portfolio of companies across the automotive, real estate, energy and travel sectors, the group is a key contributor to Abu Dhabi’s Economic Vision 2030 leading to a more sustainable and diversified economy.
Press Contact:
Elma Bartholomew
Seven Media
055 2585 612
© Press Release 2018Disclaimer: The contents of this press release was provided from an external third party provider. This website is not responsible for, and does not control, such external content. This content is provided on an “as is” and “as available” basis and has not been edited in any way. Neither this website nor our affiliates guarantee the accuracy of or endorse the views or opinions expressed in this press release.
The press release is provided for informational purposes only. The content does not provide tax, legal or investment advice or opinion regarding the suitability, value or profitability of any particular security, portfolio or investment strategy. Neither this website nor our affiliates shall be liable for any errors or inaccuracies in the content, or for any actions taken by you in reliance thereon. You expressly agree that your use of the information within this article is at your sole risk.
To the fullest extent permitted by applicable law, this website, its parent company, its subsidiaries, its affiliates and the respective shareholders, directors, officers, employees, agents, advertisers, content providers and licensors will not be liable (jointly or severally) to you for any direct, indirect, consequential, special, incidental, punitive or exemplary damages, including without limitation, lost profits, lost savings and lost revenues, whether in negligence, tort, contract or any other theory of liability, even if the parties have been advised of the possibility or could have foreseen any such damages.
