- Announced at Gulfood Manufacturing’s Private Label and Licensing Dubai (PLLME 2021) event, Al Bayader International unveils two dedicated F&B brands – Baya Agua® and Baya Food® - under the new business division
- Al Bayader International to offer private label solutions for the HORECA sector, assuring sustainable packaging solutions
- Al Bayader International also wins Bronze award at the Packaging Resource & Innovations Middle East Awards 2021 for ‘Sustainable Packaging of the Year’
Dubai, UAE: Al Bayader International, the UAE’s sustainable and innovative manufacturer and supplier of packaging and cleaning solutions for diverse uses, announced the launch of its new business division, dedicated to serving the hotel, restaurants and catering (HORECA) sector.
Announced at the Private Label and Licensing Dubai (PLLME 2021) exhibition, a part of Gulfood Manufacturing, the new initiative by Al Bayader International focuses on delivering one-stop solutions, including the development of private labels for HORECA entities. It also marks the company’s comprehensive corporate sustainability programme focusing on product innovation to meet the global requirements for eco-friendly packaging products.
The launch of the new business division was further underlined by the unveiling of the first two brands under it - Baya Agua® and Baya Food® - which are created with the requirements of the HORECA sector and to enable them to adapt to one partner who can cover all their needs in terms of packaging, cleaning and hygiene besides foodstuff considering all certifications needed for the regional markets such as HALAL, Kosher and Organic.
The new brands BayaAgua® and BayaFood® will represent a wide range of frozen, canned food and beverages that will be offered to customers along with many existing products related to food packaging and cleaning products.
Nidal Haddad, Founder & CEO of Al Bayader International, said: “The launch of our new business line to serve the HORECA sector is another milestone in our growth strategy. With this, we are further underlining our commitment to supporting the UAE’s Net Zero by 2050 Strategic Initiative by providing the F&B sector with environment-friendly packaging solutions. This also highlights our focus on continuous innovation to serve market requirements.
“With the agriculture and food systems contributing over a third of the global greenhouse gas emissions, it is important that the F&B sector takes timely measures to be environmentally conscious. Through our dedicated private labelling services, we can offer HORECA entities customised, cost-competitive and integrated eco-friendly packaging.”
He added: “Over the years, through our significant investments in localised manufacturing of food packaging products and solutions, we have gained strong capabilities in delivering private labels end-to-end – from design and concept to delivering sustainable packaging. We will share this expertise with the HORECA sector to partner with them in the journey of the nation to become more sustainable across all sectors.”
Al Bayader also won the Bronze award in the ‘Sustainable Packaging of the Year’ category at the Packaging Resource & Innovations Middle East Awards 2021 (PRIME), the Middle East & Africa region’s leading and most prestigious competition for the regional packaging industry held on the sidelines of Gulfood Manufacturing. The PRIME Awards recognise excellence in Design, Innovation, Print, Sustainability and Quality.
The new brands and labelled ranges add to Al Bayader’s strong brand portfolio of Fun® Bcleen®, Gaia®, Terra®, Bio`d® and Sukkar® , among others that meet the diverse requirements of the F&B sector and all will be distributed by Al Bayader beside being available at Al Bayader Shops and online platforms.
A sustainability champion in the food packaging sector, Al Bayader International recently inaugurated the country’s first and largest solar rooftop within the food packaging sector at its state-of-the-art manufacturing plant in Jebel Ali Free Zone (JAFZA). Set on the rooftop of the plant, the solar system’s high-efficiency photovoltaic panels were installed by TotalEnergies in a 20-year partnership with Al Bayader International. The 980 kWp solar rooftop plant spans an area of 4,000 square metres and will generate over 1.5 GWh of clean electricity annually.
A global leader in the manufacturing and supply of comprehensive food packaging solutions along with cleaning products and foodstuff, Al Bayader International currently owns and operates six manufacturing and nine logistics locations with a current production capacity of over 31,000 tonnes per annum covering more than 1,700 products. Among the company’s sustainability best practices include a Botanical Garden in Jebel Ali that has over 20 types of plants and 240+ trees native to the Mediterranean region, which is irrigated using treated sewage water. The garden offsets 2.5 tonnes of carbon dioxide annually.
The company’s manufacturing processes in Jebel Ali are also zero waste – all industrial scrap produced during production is recycled and reused in production. The group adds recycled bottle flakes in its production from local suppliers, ensuring it contributes to recycling local waste, in addition to having an Eco-Bayader Products Programme which further encourages consumers to embrace sustainability.
-Ends-
About Al Bayader International:
Al Bayader International has established itself over three decades as an international leader in manufacturing and supplying comprehensive food packaging solutions.
With a dedicated team of around 900 employees and the support of over 400 business partners, the company delivers added value to the global food and beverage industries and offers an extensive 1,700+ product portfolio, which represents the backbone of the retail and food service sectors.
As part of its constantly expanding business, Al Bayader International currently owns and operates six manufacturing and nine logistics locations with a current production capacity of 31,000+ tons per annum and increasing. They lead several GCC markets with a substantial market share, while steadily increasing penetration into markets further afield, including Europe and Africa.
For more information please contact:
Alisha Patel
CLAY TABLET | Voice International
Email: alisha@voiceinternational.me
© Press Release 2021
Disclaimer: The contents of this press release was provided from an external third party provider. This website is not responsible for, and does not control, such external content. This content is provided on an “as is” and “as available” basis and has not been edited in any way. Neither this website nor our affiliates guarantee the accuracy of or endorse the views or opinions expressed in this press release.
The press release is provided for informational purposes only. The content does not provide tax, legal or investment advice or opinion regarding the suitability, value or profitability of any particular security, portfolio or investment strategy. Neither this website nor our affiliates shall be liable for any errors or inaccuracies in the content, or for any actions taken by you in reliance thereon. You expressly agree that your use of the information within this article is at your sole risk.
To the fullest extent permitted by applicable law, this website, its parent company, its subsidiaries, its affiliates and the respective shareholders, directors, officers, employees, agents, advertisers, content providers and licensors will not be liable (jointly or severally) to you for any direct, indirect, consequential, special, incidental, punitive or exemplary damages, including without limitation, lost profits, lost savings and lost revenues, whether in negligence, tort, contract or any other theory of liability, even if the parties have been advised of the possibility or could have foreseen any such damages.
