The Arab Brazilian Chamber of Commerce (ABCC) and the Khalifa Industrial Zone Abu Dhabi (KIZAD) has collaboratively hosted a webinar recently to discuss the changing dynamics of business in a post-COVID-19 world and the opportunities available to Brazilian companies seeking to establish their base of operations in the UAE and Middle East.
The online webinar proves to be both timely and strategic as there are now over 10,000 Brazilians living and working in the UAE, as the country has become a natural home away from home for Brazilian companies looking to establish a base of operations and create a presence in the region. In addition, bilateral trade between the two countries is now worth over USD 3 billion and is expected to increase due to the vibrant and strong relations enjoyed by both the UAE and Brazil.
The webinar featured key discussions on driving economic diversification, new opportunities for Brazilian businesses in the Middle East and the UAE and Brazilian and UAE bilateral business and trade.
Rubens Hannun, President, Arab Brazilian Chamber of Commerce, "Hosting the webinar with KIZAD, one of the most highly preferred cost-efficient locations for businesses to service a potential audience of around 4.5 billion consumers, gave us the chance to explore the many opportunities for Brazilian businesses in terms of inbound and outbound investments. The huge amount of confidence placed by Brazilian businesses in the UAE demonstrates the country's leading reputation as an exporting hub--buying and reselling many products to other countries and has now become Brazil's third largest buyer among Arab countries."
The business-friendly policies adopted by the Abu Dhabi government has helped position the emirate and the country as a hub for global growth sectors in the GCC region. These sectors include polymers and plastics related industries, structural steel fabrication, primary aluminum production, as well as continuous growing construction industry and a thriving automotive sector serving not only the UAE but the larger MENA region.
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