14 March 2007
Dubai: Night of March 6th, 2007; Hafez Jafar Alam Armani had just come home after quiet long stroll, with a sense of happiness. Not quite sure what the reason could be, Hafez said his customary namaz and went to bed with deep thoughts of his financial debts lying heavy on his head. However his intuition told him that things would soon take a turn for the better. With a trust in God and a belief in his inner voice, he finally drifted into sleep.

He was startled to see the 15 missed calls from The Millionaire Co. the next morning; could this be the answer to his prayers? Is this what his inner voice was indicating to him? With excited anticipation he called the Millionaire Co., fairly confident that yes, his bad days were finally over!

"The voice which answered the call will remain to my ears the sweetest ever. I was announced the winner of the latest draw! I had won AED 100,000! I suddenly felt free! Can you imagine, no more financial debts, enough money to save for my family's future! This really is a divine miracle; Postcard Millionaire really works! Their team persistently called me up to inform me as well. It is not about tall claims but is of true substance," said the Bangladeshi national.

"I had heard about Postcard Millionaire three years back and the tag line "change your life" stayed with me. Well I decided to purchase my pack then with a hope that it will change my life too. On March 7 2007 I bought my Postcard Millionaire Pack from a retailer at Naif Road; and well it did finally change my life," recalled a beaming Hafez.

Hafez came to Dubai 20 years ago from Bangladesh and began working with a tailoring and embroidery shop here. With the experience gained and some financial assistance from a friend he opened a tailoring shop, Maryam Al Mahri Tailoring & Embroidery in Deira. Unable to keep up with the mounting rentals, he had to unwillingly shut down his business, which left him jobless, and with a family, his wife and five children living in Bangladesh, to support.

"I was in real need of money. This win is God's answer to my prayers. I am giving my happiness some time to sink in. I'll then inform my family in Bangladesh about it, they will be shocked beyond words. I will pay off my long-standing debts and then restart my tailoring business. This time I will buy a shop and not rent it. I have three daughters; I intend to save money for their marriage as well."

EMP officials, drew Hafez's winning number 2054775180 during the 22nd Draw of the Postcard Millionaire campaign, which was held at Fatima Supermarket, Sharjah.

Residents from all over the UAE and visitors have a chance to win a total of AED30 million during the third edition of the Postcard Millionaire campaign, with the purchase of an AED30 Postcard Millionaire pack. Participants are eligible for entry into one weekly draw for AED100, 000 and into the upcoming quarterly draw for AED200, 000.

In addition to the weekly and quarterly draws, winning opportunities are also available through instant scratch and win prizes, which include instant cash of up to AED 5,000, gift coupons and vouchers. Winners are notified by the campaign organisers and draw results are available online. Consumers can also enquire about the wining numbers via sms, by sending their registered PIN number to 6117.

Zee Real Media, Joy Alukkas, Burger King, Nikai Electronics, Wall Street Exchange and Hugel home appliances are key supporters of Postcard Millionaire campaign. A dedicated phone line 600 566 566 and website (www.changeyourlife.ae) can be accessed by people interested in finding out more about Postcard Millionaire or the winning numbers.

-Ends-

About Emirates Post  
Emirates Post, one of the most dynamic postal organizations in the region, was converted from General Postal Authority into Emirates Post Corporation on May 29, 2001, under a federal decree. This gave it a mandate to become a commercially vibrant organization providing high quality services to the public and the corporate sector. Emirates Post has developed innovative new services, diversified its offering and established alliances with global postal corporations. Emirates Post has a network of 84 post offices across the country. Emirates Post's diversified offering includes mail fulfilment, utility bill payment services, government services, direct mail, banking, retail services and money exchange & remittances.

About EMP
Emirates Marketing & Promotions (EMP), an Emirates Post subsidiary, was launched in 2005 to provide state-of-the-art integrated solutions in direct marketing and promotions. Its core activities include distribution of messages through P.O. Boxes, promotional postmarks for corporate clients, call centre management for companies as well as sales promotions. EMP is driven by a mission to create a direct communication channel between businesses and consumers by adopting global best practices in direct marketing. It has the expertise and technology to provide integrated solutions by managing the entire chain, ensuring that the client's project is delivered with precision and on time.

About The Millionaire Co.
The Millionaire Co. is a UAE based company specialising in loyalty programmes and promotions. Creating a unique and winning brand requires intensive and strategic promotions planning. The Millionaire Co. is the first such promotional management agency in the UAE and brings extensive knowledge in logistics, mechanics, distribution, product design, customer behaviour, raffles and consumer education.

This press release has been issued on behalf of Emirates Post by Concept PR. For further information, please contact: Jenifer Pinto T: +9714 3903946/8   M: 050 5376397 F: +9714 368 8053 E-mail: press@cpr.ae

© Press Release 2007