* Retailer extends drive to create global sports business

* Current owner to cut stake to 31 percent

(Adds Suning confirmation, details)

By Adam Jourdan

NANJING, China, June 6 (Reuters) - Chinese retail giant Suning Commerce Group Co Ltd 002024.SZ has agreed to buy nearly 70 percent of famed Italian soccer club Inter Milan for 270 million euros ($307 million), the highest-profile takeover of a European team so far by a Chinese firm.

Suning confirmed the deal on Monday at a joint news conference with Inter Milan executives, including current majority owner and president Erick Thohir, in the eastern Chinese city of Nanjing.

With President Xi Jinping an avid supporter of soccer, Suning's deal to take control of Inter Milan, which last won the European Champions League in 2010, is the latest step in a plan to create a global sports empire stretching from soccer clubs to online broadcasting. urn:newsml:reuters.com:*:nL4N18X03G

A person familiar with the matter told Reuters earlier that Suning will buy a 68.55 percent stake in the Italian club. Thohir will cut his stake in the club to 31 percent, while former president Massimo Moratti will sell off his entire stake in the club of just under 30 percent, according to the person, who spoke on condition of anonymity because the matter was confidential.

In a statement, the soccer club said Thohir will stay on as president and become the sole minority shareholder in Inter Milan, while Moratti will exit the club.

($1 = 0.8805 euros)



(Reporting by Adam Jourdan; Writing by Brenda Goh; Editing by Kenneth Maxwell) ((brenda.goh@thomsonreuters.com; +86)(0)(21 6104 1763; Reuters Messaging: brenda.goh.thomsonreuters.com@reuters.net))