Malaysia Tourism Agency Association (MATA) will hold Asia Islamic Tourism Expo 2023 (Aitex 2023) - Hajj, Umrah & Islamic Tourism Conference and Exhibition from September 13 to 15 Sunway Hotel Resort, Bandar Sunway, Selangor, Malaysia.

Aitex 2023 is held in strategic cooperation with Malaysia International Tourism Development Association (MiTDA), Global Islamic Tourism Organization (GITO) and Santai Travel Magazine.

Aitex 2023 is an international tourism event that involves tourism industry players from all over Asia in promoting Islamic Tourism as well as Hajj and Umrah.

Aitex 2023 has three main events namely:

1. Aitex Conference – Hajj, Umrah and Islamic Tourism which will take place on 13 & 14 September 2023 at the Main Hall, Sunway Resort Hotel. This 2-days Aitex conference will feature professional panels from outside and inside the country that are directly involved in the Hajj, Umrah and Islamic Tourism sectors.

The Aitex conference is an important platform for tourism agencies, students and university lecturers to gain knowledge and experience from professional panels such as the Ministry of Hajj and Umrah of Saudi Arabia, Tabung Haji, Saudi Tourism, Islamic Tourism Center and others.. These professional panels will bring interesting and beneficial topics throughout the 2 days of the conference.

The Aitex 2023 delegation expected to attend consists of travel agencies from all over ASIA such as Malaysia, Indonesia, Singapore, Brunei, India, Bangladesh, Pakistan, Thailand, Cambodia, Sri Lanka, Maldives and others.

2. Aitex 2023 Exhibition – Hajj, Umrah and Islamic Tourism will take place on 13 to 15 September 2023 at the Sunway Pyramid Convention Center from 10am to 6pm. The Aitex 2023 exhibition provides an exhibition space with an area of 7,157 sq m with more than 150 booth space offered which will be filled with exhibitors from the Middle East, Asia and other part of the world.

The Aitex 2023 exhibition provides a platform for local and foreign travel agencies to establish business networks in the Islamic Tourism, Hajj and Umrah industry. The Aitex 2023 exhibition is also open to visitors to explore the services and sales of travel and umrah packages displayed by participating exhibitors.

Aitex 2023 provides a special discussion area equipped with a special cafe for exhibitors and trade buyers to establish their respective business networks. Aitex 2023 also provides a Public Forum Area for exhibitors to present their products or services to the visitors.

3. The World Islamic Tourism Awards Night (WITA 2023) is a brilliant event in conjunction with Aitex 2023 to remember the contribution of industry players who raised the Islamic Tourism Industry to an international level. WITA 2023 will be held on September 15 at the Sunway Resort Hotel Ballroom.

WITA 2023 is expected to be attended by more than 1000 people with more than 100 dining tables. WITA 2023 will open award nominations on April 1 to all players in the tourism industry inside and outside the country who are involved in the Islamic Tourism Industry Hajj and Umrah. Award nominations for industry players will close on July 30.

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