Vodafone Qatar has signed a landmark five-year partnership agreement with Microsoft, which will see the transformation of its network and customer service operations through the deployment of Microsoft Azure and Microsoft Azure OpenAI.

Key benefits of the roll out are improved efficiency, scalability and increased security of Vodafone’s data and applications.As part of the agreement, Vodafone Qatar will develop a generative AI centre of excellence in Doha, leveraging Microsoft Azure OpenAI, with the aim of improving and augmenting generative AI capabilities in Vodafone’s digital product offerings to its customers.

Vodafone Qatar will also focus on upskilling and reskilling its workforce to be in a position to utilise latest innovations on Microsoft Azure cloud and Azure OpenAI: employees will be trained in new technologies and redeployed in strategic growth areas, ensuring they are equipped to handle the evolving demands of the digital landscape.

From a customer experience point of view, Vodafone Qatar will be able to utilise Microsoft Cloud Stack to offer truly hyper personalised experiences across all its customer touchpoints.

Ramy Boctor, chief technology officer at Vodafone Qatar, said: “This exciting new partnership with Microsoft underscores our unwavering commitment to transform Vodafone Qatar from a Telco to a Tech-co through investments in cloud, Artificial Intelligence and digital transformation as well as our dedication to providing cutting-edge solutions to our customers while fostering a culture of continuous learning and development within our own workforce.”

Lana Khalaf, general manager of Microsoft Qatar, said: “We are very excited to announce our partnership with Vodafone Qatar which will digitally transform Vodafone’s business and IT operations and enable Vodafone to provide cutting edge digital experiences built on Microsoft Azure and advanced AI to the consumer and enterprise customers.“As part of this agreement, Microsoft will be working closely with Vodafone to accelerate the Generative AI skilling and adoption across the workforce to deliver on Vodafone Qatar vision of creating an innovative, modern and connected society.”

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